elasticity Flashcards
what are Price Elasticity of Demand measuring?
Price Elasticity of Demand (PED) measures responsiveness of demand as a result of a change of price.
what are price elasticity of supply measuring?
the amount of a good or service that businesses are willing to sell changes when the price of that good or services changes
how is PED calculating?
% Change in Quantity Demanded : % Change in Price
How is PES calculating?
% Change in Quantity supply : % Change in Price
when the price will be inelastic?
Change in demand is less than the change in price or when PED is less than 1
Price increases and price Inelastic, what happens to sales and why?
The sales is hardly decreases
(less than the % change in price)
If the PED of a product is more than 1 and price decreases, what happen with sales
Sales will increase significantly
what does the Sales forecasting have to do?
calculate what impact a price change can have on demand
They help you make accurate decisions about production, personnel and procurement
which 6 factors is Influencing for PED?
Brand, strength, necessity, habit availability of substitutes, time, customer needs
what does the pricing Strategy have to do?
The company that controls the price setting