Economics revision Flashcards
What are constant returns to scale ?
Long run average cost as output rises
What are diseconomies of scale ?
Business may expand beyond its maximum size , they will see an increase in long run average cost
What are economies of scope ?
When it becomes cheaper to produce a range of products - cost saving from diversification
What are external economies of scale ?
When an expansion of industry leads to growth of ancillary services causing a downwards industry supply curve
What are Increasing returns to scale ?
When output is rising faster than inputs when all inputs can be varied in the long run
What is minimum efficient scale
When internal economies of scale have been maximised - corresponds to the firms lowest point on the long run average cost curve
What are some examples of internal economies of scale ?
Technical economies - containerisation of products + tourism
Financial economies - Lower interest on loans for larger firms
Marketing economies - Spreading the cost of marketing easily
Managerial economies - Employing specialised staff to raise efficiency
What is marginal profit ?
The increase in profit when one more unit is sold
What is normal profit ?
The minimum reward for an entrepreneur to keep them running the business / stay in the industry
Reflects the opportunity cost of using funds to finance a business
If the price of a product covers the AC then the firm is making normal profits
What is profit maximisation ?
Marginal cost = marginal revenue
What is profit per unit ?
Average revenue - average total cost
What are subnormal and supernormal profits ?
Subnormal - Profits are less than normal
Supernormal - Profit exceeded of normal profit - there is an incentive for other producers to enter the market
What is the importance of profit ?
Finance for capital investment / R and D - for example retained profit to fund acquisition + capital investment
Market entry - sends signals to other producers in a market
Demand for and flow of factor resources
Signals about the health of the economy - if profits are high then the economy is doing good
What is the difference between accounting profit and economic profit ?
Accounting profit is total revenue - total cost
Economic profit -
Total Rev - Total Cost - Opportunity cost - Income lost out on
What is the equation for average revenue ?
AR = Total revenue / output
What is the equation for marginal revenue ?
MR = Change in total rev / Change in total output
What are some motives for a firm ?
Profit motive - profit maximisation
Cost motive - economies of scale
Market power - monopoly / oligopoly
Risk motives - reducing risks
Revenue maximisation
What is the equation for average costs ?
AC = Fixed costs + total variable cost + normal profit / quantity
What is Average and marginal revenue on a diagram
AR is the demand curve ( downward facing )
MR is half the gradient of the AR curve
What are fixed costs ?
Costs that have to be paid even if there is a change in output
What are sunk costs ?
Costs that cannot be recovered . E.g. set up costs
What are unit variable costs ?
Costs that vary with output . E.g. raw materials and packaging