E-COMMERCE Flashcards
exchange of goods and services
between two or more entities physically.
COMMERCE
buying and selling products from person to person.
TRADITIONAL COMMERCE
Traditional street-side business that offerds goods and services to its customers face-to-face in an office or store that the business owns or rents
BRICK AND MORTAR
The local grocery store and the corner
bank are examples of _________
BRICK AND MORTAR COMPANIES
buy and sell goods and
services over the internet using technology such as
Electronic Data Interchange (EDI) and Electronic Funds
Transfer (EFT).
E-COMMERCE
buying and selling goods and services online.
DIGITAL COMMERCE
selling products via an internet or
mobile app,
ONLINE SELLING
transmission of data between organizations
by electronic means.
ELECTRONIC DATA INTERCHANGE
electronic exchange or transfer of money from one
account to another.
ELECTRONIC FUNDS TRANSFER
Conducting all business operations using digital
technology.
E-BUSINESS
Electronic Data Interchange (EDI) was developed,
allowing businesses to exchange documents electronically.
1960s
Who built the first online shopping platform using videotex?
MICHAEL ALDRICH
Modified TV set hooked to a telephone line
VIDEOTEX
the first online
marketplace, selling used computers
BOSTON COMPUTER EXCHANGE (1982)
WHO INVENTED THE WORLD WIDE WEB IN 1989?
TIM BERNERS-LEE
The Internet became publicly available, enabling online
transactions
1991
Netscape introduced SSL encryption, securing online
payments.
1994
Amazon and eBay were launched, revolutionizing
online retail and auctions.
1995
PayPal was founded, making online payments more
secure and convenient.
1998
Alibaba launched, becoming a major B2B e-commerce
platform.
1999
The dot-com bubble burst, but strong e-commerce
players survived.
2000
Amazon Prime was introduced, o
2005
Apple App Store launched, paving the way for mobile
commerce (m-commerce).
2008
Bitcoin was introduced, opening possibilities for
cryptocurrency transactions.
2009
Instagram and Pinterest launched, influencing online
shopping trends.
2010
Google Wallet launched, enhancing digital payments.
2011
Amazon launched Alexa, integrating AI into shopping
experiences.
2015
Shopify grew, enabling businesses to set up online
stores easily.
2016
TikTok gained popularity, later influencing social
commerce.
2018
The COVID-19 pandemic accelerated online shopping,
with grocery delivery and e-learning surging.
2020
Live streaming e-commerce became a major trend in
China and expanded globally.
2021
Metaverse shopping and AI-powered
recommendations gained traction
2022
TikTok Shop and social commerce grew significantly,
changing how people shop online.
2023
Trends like voice commerce, drone deliveries,
AI-driven personalization, and blockchain-based transactions
continue to shape the future
2024
5 BUSINESS MODEL
(1) B2B (2) B2C (3) C2B (4) C2C (5) P2P
electronic trade that takes place between
companies.
business to business
simplest and most recognizable form of e-commerce. Direct
trade between companies and consumers
BUSINESS TO CONSUMER
given a venue to trade among themselves
CONSUMER TO CONSUMER
decentralized exchange of goods, services, or information directly
between individuals, without the involvement of a central authority or
business intermediary.
PEER TO PEER
Types of Electronic Payments
• Credit & Debit Cards
• E-Wallets (Digital Wallets)
• Online Banking & Fund Transfers
• Payment Gateways
• QR Code Payments
• Cryptocurrency Payments
• Contactless Payments (NFC)
• Buy Now, Pay Later (BNPL)
Visa, Mastercard, JCB, and UnionPay
enable cashless transactions.
CREDIT & DEBIT CARDS
Apps like GCash, Maya, PayPal,
and Apple Pay
E-WALLETS
Bank apps and services
like BPI Online, BDO Digital Banking, and Instapay
ONLINE BANKING & FUND TRANSFERS
Platforms like PayMongo, Xendit, and
Dragonpay
PAYMENT GATEWAYS
Scanning QR codes for fast payments
(e.g., GCash QR, Maya QR, WeChat Pay).
QR CODE PAYMENTS
Bitcoin, Ethereum, and other
digital currencies
CRYPTOCURRENCY PAYMENTS
Tap-to-pay technology via
Google Pay, Apple Pay, and RFID cards.
CONTACTLESS PAYMENTS
Services like Spaylater, BillEase,
and Homecredit allow installment payments without a credit
card.
BUY NOW, PAY LATER
order fulfillment method where the seller
does not keep inventory
DROPSHIPPING
handle inventory storage, packing, and
shipping on behalf of e-commerce businesses.
FULFILLMENT SERVICES
BENEFITS OF E-COMMERS
• GLOBAL REACH
• 24/7 AVAILABILITY
• DATA DRIVN DECISIONS
• LOWER COSTS
Runs a business using traditional methods
BUSINESSMAN
Innovates and creates new business opportunities
ENTREPRENEUR
Prefers stable and tested business
BUSINESSMAN
Open to high risk ventures like startups
ENTREPRENEUR
Follow existing model
BUSINESSMAN
Uses digital tools to disrupt markets
ENTREPRENEUR
Profit-driven
BUSINESSMAN
Growth and impact driven
ENTREPRENEUR
involves using digital tools, social media, and e- commerce
platforms to launch and grow businesses.
ONLINE ENTREPRENEURSHIP
It is driven by a
tech-savvy youth population, growing gig economy, and
increasing mobile usage.
ONLINE ENTREPRENEURSHIP
Theories in Entrepreneurship
• SCHUMPETER’S INNOVATION THEORY
• OPPORTUNITY RECOGNITION THEORY
• LEAN STARTUP METHODOLOGY
an Austrian economist, introduced the Innovation
JOSEPH SCHUMPETER
states that entrepreneurs drive economic growth by
introducing innovations that disrupt existing markets and
create new opportunities.
SCHUMPETER’S INNOVATION THEORY
was a Filipino food scientist, chemist, and war hero who is best
known for inventing banana ketchup
MARIA OROSA
It suggests that opportunities exist
independently or are created by entrepreneurs who recognize
and act on them.
OPPORTUNITY RECOGNITION THEORY
who introduced the “lean startup methodology”?
ERIC RIES
approach to building businesses
and products efficiently and e
LEAN STARTUP METHODOLOGY
any kind of business activity
conducted over the internet.
ONLINE BUSINESS
online shop that sells physical or
digital products directly to consumers.
E-COMMERCE STORE
a retail model where sellers list
products online but rely on third-party suppliers for inventory
and shipping
DROPSHIPPING BUSINESS
platform where multiple sellers list
their products for buyers to purchase
ONLINE MARKETPLACE
Popular marketplaces where businesses and individuals sell
various products.
Lazada & Shopee
a business that customizes and
prints products like T-shirts, mugs, phone cases only after
receiving an order.
PRINT-ON-DEMAND BUSINESS
business model where
customers pay a recurring fee to access products or services.)
SUBSCRIPTION-BASED BUSINESS
earning commissions by promoting other
companies’ products through referral links or content
AFFILIATE MARKETING
professionals offer personalized advice through virtual platforms
ONLINE COACHING & CONSULTING
well-known Filipino coach
providing online educational content and training
Coach Lyqa Maravilla
selling educational
materials, training, or courses online
DIGITAL COURSE & E-LEARNING BUSINESS
writing blogs, creating videos,
or producing digital content that earns through ads,
sponsorships, or affiliate marketing.
BLOGGING & CONTENT CREATION
creating video content and
monetizing through ads, sponsorships, and memberships
YouTube Channel / Vlogging
building an online following and
earning through brand sponsorships, collaborations, and
exclusive content.
SOCIAL MEDIA INFLUENCING
providing professional
services like writing, graphic design, web development, and
virtual assistance.
FREELANCING & REMOTE SERVICES
buying products at a lower
price and reselling them online for profit.
ONLINE RESELLING/BUY-AND-SELL
creating and selling mobile
applications for various industries.
MOBILE APP DEVELOPMENT
offering software solutions on a subscription basis
SOFTWARE AS A SERVICE (SaaS)
CHALLENGES OF ONLINE BUSINESS
● High Competition
● Building Customer Trust
● Logistics and Delivery Issues
● Digital Payment Challenges
● Changing Online Trends
● Cybersecurity and Data Privacy Risks
● Customer Service and Returns
OPPORTUNITIES OF ONLINE BUSINESS
● Low Startup Costs
● Flexible Work Setup
● Data-Driven Decisions
● Diverse Revenue Streams
● Scalability
● Emerging Digital Solutions
Starting an online business in the Philippines requires compliance with
government regulations, including __________,
__________, and _________
business registration,
tax obligations, and data privacy laws
WHO IS YOUR TARGET MARKET?
MARKET= P + PP + PN
EQUATION FOR BUSINESS SUCCESS IN OLD WAY
MONEY × MEDIA = BUSINESS
EQUATION FOR BUSINESS SUCCESS IN NEW WAY
TIME × MEDIA= BUSINESS
Requirements for Sole Proprietors
● At least 18 years old (or a minor with parental consent)
● A unique business name
● Payment of registration fees (₱200 - ₱2,000 depending on
business scope)
Process of promoting product and services online
Digital marketing