DSV Flashcards
A reciprocal relationship between a service provider and a service consumer, through which value is created
Service Interaction
Any event, in which a service consumer or potential service consumer has contact with the service provider and/or its products and resources
Point of Contact
The totality of experiences that service customers have with one or more service poviders and/or their products through touchpoints and service interactions
Customer Journey
Elicitation of information (goals, requirements, constraints) from stakeholders” and “Identifying business needs and translating these into well-articulated requirements and/or a solution proposal
business analysis’ practice
to provide a single source of consistent information on all services and service offerings, and to ensure that it is available to the relevant audience.
The purpose of Service Catalogue management (SCM) practice
ensure that the organization has the right mix of programmes, projects, products, and services to execute the organization’s strategy within its funding and resource constraints
The purpose of the portfolio management practice
understanding different user profiles and influencing their behaviour; capacity and performance management represents the other side of the equation
Managing demand
a method of tracking service consumer behaviour in order to understand consumers’ needs and to enable targeted marketing campaigns
Profiling
The objective is to enable the service provider to group customers based on their needs and behaviour, so that the service provider can address them accordingly.
Market segmentation
An explicit promise made by a service provider to its customers that it will deliver a particular bundle of benefits
value proposition
represents “the overall perception of the touchpoints and interactions between the service consumer and the service provider.”
customer journey
a strategic tool that provides input for the organization’s strategy and direction, as well as for internal policies and procedures.”
PESTLE analysis
involves four specific aspects of an organization: the internal strengths and weaknesses, and the external opportunities and threats
SWOT analysis
Many are related to the service interface performance; others may indicate user satisfaction with either interface, or the service in general
experience metrics
typically addresses such areas as the availability of the service, its capacity, levels of security, and continuity.
Warranty
are often binary (it works or it does not work) …if some functions of a system are unavailable or performed with a high number of errors, they can be assessed as a percentage of agreed…
Utility characteristics
takes place after the agreement is reached about starting service relationship or expanding the scope of existing relationship, and before service consumption starts
Onboarding
can become a powerful means of communication and cooperation between users and service providers
Communities
a charging option where “The price is comparable with similar service offerings on the market.”
Market rate
Setting different charges for different usage of the same or similar services at different times
Differential charging
to “analyse a business or some element of it, define its associated needs, and recommend solutions to address these needs and/or solve a business problem, which must facilitate value creation for stakeholders”
The purpose of the ‘business analysis’ practice
“set clear business-based targets for service levels, and to ensure that delivery of services is properly assessed, monitored, and managed against these targets
The purpose of the ‘service level’ management practice
to provide a single source of consistent information on all services and service offerings, and to ensure that it is available to the relevant audience
The purpose of the ‘service catalogue’ management practice
ensure that the organization has the right mix of programmes, projects, products, and services to execute the organization’s strategy within its funding and resource constraints
The purpose of the ‘portfolio management’ practice
The most popular ways to understand and evaluate service provider capabilities are through
audits and maturity assessments