Domain 4: Proposals Flashcards
First Step in responding to RFP
the go/no-go decision - relies on strong team dynamics and structured process
Go-NO-Go considerations
Value the project brings to your firm; which parameters most affect successful pursuit; whether firm has resources to take on more work; your firm has the skills/exper. needed to win?; legal challenges or conflicts of interest; what criteria client cares most about
Go-nogo decision team should include how many people?
at least 2.
Go-nogo team members might include:
Someone with strong r/ship with client; indiv. with passion for project; operations officer; mktg team member; market sector leader
When forming teams, a multi-firm team requires…
strong project management; cultural alignment;
collaboration - to enhance ability to function as single entity.
When teaming with a subconsultant, what aspects should you consider?
Partners could have a strong relationship with client. Evaluate your firm’s strengths/weaknesses to determine what skills you might need from a sub.
What intangible factors should you consider when partnering?
Team chemistry; developing culture compatible with prospective client’s goals
A Subcontracting Plan should include:
Methods you’ll determine participation by each SDBE firm; services you intend to sub; methods you’ll use to ID SDBE firms; How you’ll structure procurement packages; How you’ll document procurement process.
Ultimate benefit of mentor-protege relationships
Provides opportunities for both firms to grow, and for individuals involved to improve skills/expertise.
First step to respond effectively to RFP
Clearly identify all the information that’s being requested - and then organize resources to provide that info. in a complete & timely manner.
In a multi-phased submission, what’s important to remember?
Define your key message early and ensure it resonates through all phases.
Dedicate ______ % of time you have to respond to an RFQ to ________.
Dedicate 25% of time you have to respond to an RFQ to planning.
A work plan is most effective when…
There’s shared ownership to meet deadlines.
Proposal Planning Meeting agenda items include:
Owner requirements;
Firm’s compet. advantages;
Compet. S/W;
Any utilization goals?;
ID project team members;
ID scope of services & approach;
Proposal theme;
Review RFP content requirements and who address each one;
Establish deadlines;
Project insurance?;
Review content templates & style guides;
Create marketing job #
The crucial thing about proposal schedules is that…
Team members need to see when their item affects another.
Client hot buttons
The issues that drive a client to make a choice or take action. Usually come from emotion.
Cover letter rules of thumb
Keep to 1 page;
Provide 3 -5 bullet reasons why firm is different from compet.;
List your cell #;
Provide believable, strong closing statement;
Have person with whom client has strongest relationship sign it
The most persuasive benefits/value propositions are ones that
Are supported by a “proof ” that demonstrates where your firm delivered similar results in the past.
Examples of QA activities
Training;
Document control;
Process checklists;
Development of a compliance matrix and style guide;
Setting & conducting of interim document reviews.
Examples of QC activities
Interim document reviews;
Page turn checks;
Proofreading;
Compliance reviews;
Checklists
A review session may need to last how long?
6-8 hours, or even extend into 2nd day for significant pursuits.
Discriminators must be…
Verifiable - they should provide clear support for benefits your firm claims to be able to provide.
What are some meeting space logistics to consider?
Dimensions of the room;
Furnishings;
Equipment (IT);
Electrical outlets;
Lighting;
Connectivity