Discourse Analysis Flashcards
discursive strategies (rhetorical) serve 3 functions of
building credibility
building a case
eliciting emotion
discursive strategies to build credibility (6)
category entitlement concession consensus disclaimer footing stake management (inoculation/ confession)
category entitlement
name dropping
consensus
everyone
concession
weighing up each side
disclaimer
I’m not… (what your thinking)
footing
shift point of view (i… you… he)
stake management
inoculation (rejection before asked)
confession (i do think my kid is the best)
discursive strategies to build a case (8)
active voice categorisation (detail/ vagueness) generalisation gerrymandering intention provoking verbs making evidence speak for itself pronoun selection use of stats
active voice
I
categorisation
details (specifics)
vagueness (talking around the point)
generalisation
infinite number
gerrymandring
only details that support your case
intention promoting verbs
frame intention
pronoun selection
us vs them
discursive strategies to elicit emotion
repetition
3 part list
rhetorical questions