Digital Video Flashcards
Why Video
the average viewer remembers 95% of a message when it is watched, whereas only 10% when read.
The Rule of Thirds
Mentally dividing up your scene using 2 horizontal lines and 2 vertical lines.
A-Roll
main footage is video used to narrate the story
B-Roll
supplementary footage is used to support or add depth and context to the main video
Camera Techniques(PANNING)
Horizontal camera movement where the camera pivots left or right
Camera Techniques (Shifting)
The subject is stationary but the camera moves horizontally from one location to another
Camera Techniques (Tilting)
The camera stays in a fixed position but rotates up/down in a vertical plane.
Camera Techniques (Zooming)
Using the camera lens is used to move closer to or farther from the subject, zooming in or zooming out.
Best Types of Video For Social Media
Q/A
Promos
Reveals
Giveaways
Tutorials
Frame Rate
at which consecutive images are captured or displayed in video or film
Video Resolution
Total number of pixels in a given video frame rate
Aspect Ratio
The ratio of horizontal pixels
Keyboard shortcut adding “in”
i
Keyboard Shortcut for adding an “Out”
O
Keyboard Shortcut for creating a new sequence
Command+N
