Digital Technology Flashcards

1
Q

What is Big Data?

A

Big data is data that contains a large amount of information that is helpful to the viewer/reader/user.

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2
Q

What is Data Innovation?

A

Data innovation is the use of new or non-traditional data sources and methods to gain a more naunced understanding of development challenges.

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3
Q

What are the PROS and CONS of Big Data?

A

PROS: data collected is valuable, benefits for people’s necessities, quickly recognizes errors and real-time fraud detection.
CONS: tools not compatible, new approach required and possible failure.

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4
Q

What are the PROS and CONS of Data Innovations?

A

PROS: new data sources are introduced and a better understanding of development changes is made
CONS: data is not reliable and data may be incorrect

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5
Q

Define Cryptography

A

Cryptography is the art of protecting information by transforming it (encrypting it) into an inreadable form called cipher text

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6
Q

Define Encrytpion

A

Encryption is the process of encoding messages so that they cannot be read

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7
Q

Define Decrytion

A

Decryption is the process of decoding the transformed message so that it can be read

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8
Q

Define the term hacking

A

Hacking occurs when someone gains unauthorized access to data in a computer or system. Some potential issues that arise from people or groups that can hack into big data include: personal information stolen, information hacked or changed and privacy breached

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9
Q

What is Ceaser’s Cypher?

A

Ceaser’s cypher was used to protect messages he sent to his army officers. The process is used by making letters go back one spot in the alphabet. For example, B becomes A and Y would become X.

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10
Q

What is Symmetric Encryption?

A

Symmetric Encryption is the process of a sender encrypting a message with one key, sends the data and then the receiver uses the same key to decrypt the message. (Simple Form: using one key to encrypt and decrypt data)

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11
Q

What is Asymmetric encryption?

A

Asymmetric encryption is the process of using two keys to encrypt and decrypt data (public and private key).

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12
Q

What is hashing?

A

Hashing is the process of generating a value or values from a string of text using a mathematical function.

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13
Q

Define end-to-end encryption

A

End-to-end encryption means that only the sender and receiver of data is able to see it.

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14
Q

What is the difference between a public and private key?

A

A public key is available to more than two people. Whereas, a private key is used when a sender sends data to someone specific who needs to use the private key to decode the message.

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15
Q

What are the PROS and CONS of google trends?

A

PROS: choose best keywords, know latest trends and you can monitor your brand
CONS: increased risk of keyword stuffing and there is limited ranking data and insights

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16
Q

What are the PROS and CONS of google ngrams?

A

PROS: detailed information, helpful data, frequent and current data
CONS: possible inaccuracy of data, possible incorrect data

17
Q

What are the PROS and CONS of google maps?

A

PROS: helps find parking spots, suggests better time travel, shows traffic rules, gives information on public transport and private transport such as Uber and Lyft
CONS: doesn’t reflect the time of the journey mentioned distance covered and doesn’t provide information about interruptions in the traffic, such as construction