devices

Question 1

euphemism

Answer 1

a phrase used in writing or speech to avoid a more harsh or blunt term
eg. passed away (instead of died)

Question 2

dysphemism

Answer 2

intentional use of negative expression in writing where a positive expression would usually be used
eg. cancer stick (in reference to a cigarette)

Question 3

anadiplosis

Answer 3

last word repeated as the first word
eg. fear leads to anger, anger leads to hate, hate leads to suffering

Question 4

anamnesis

Answer 4

recalling past events/opinions form memory to support one’s claim

Question 5

assertion

Answer 5

a strong declaration

Question 6

antithesis

Answer 6

a pair of polar opposite.contrasting ideas in a parallel grammatical structure
eg. it was the best of times, it was the worse of times

Question 7

anaphora

Answer 7

repeating a sequence of words at the beginning

Question 8

epistrophe

Answer 8

repetition of one or more words at the end of successive phrases
eg. do you swear to tell the truth, the whole truth and nothing but the truth

Question 9

false dilemma

Answer 9

presenting two opposing options as the only two options while hiding alternatives

Question 10

enargia

Answer 10

vivid description
- must be shared memory

Question 11

polysyndeton

Answer 11

several coordinating conjunctions used in succession
eg. we have ships and men and money and stores

Question 12

asyndeton

Answer 12

intentionally eliminate conjunctions between phrases without looking, without making a sound, without talking

Question 13

parallelism

Answer 13

parallel clauses or sentences
eg. if there is anyone out there who still doubts… who still wonders.. who still questions

Question 14

hypophora

Answer 14

asking a question and answering it

Question 15

juxaposition

Answer 15

two opposite nature are place beside one another
eg. the people who braved the bitter cold and scorching heat to knock on doors of perfect strangers

Question 16

allusion

Answer 16

echos famous speech, phrase, person or piece of literature

Question 17

plain folks

Answer 17

1. speaker puts themselves on a pedestal
2. speaker identifies with the public

Question 18

name-calling

Answer 18

> gives the audience a misguided sense that right and wrong can be clearly defined

Question 19

simplification

Answer 19

simplifying so stereotypes can be formed

Question 20

glittering generalities

Answer 20

words connected to abstract concepts
eg. freedom, democracy, justice

Question 21

card stacking

Answer 21

selectively including arguments that support your cause whilst ignoring the counter-arguments

Question 22

enumeration

Answer 22

mentioning a number of things one by one
eg. wonderful hospitality, efficient transport, delicious food

Question 23

ethos

Answer 23

speaker establishes their credibility and knowledge

Question 24

logos

Answer 24

appeal to audience’s logic and rationality

Question 25

pathos

Answer 25

appeal made to audience’s emotions to invoke feeling

Question 26

amplification

Answer 26

adding more information to a sentence to strengthen the argument

Question 27

anchorage

Answer 27

relationship between text and image
eg. the use of anchorage between .. and …

Question 28

colour scheme

Answer 28

eg. environment- green + blue

Question 29

graphology

Answer 29

layout of the page
eg. text boxes

Question 30

semiotics

Answer 30

signs, logos

Question 31

imperative

Answer 31

one word command

Question 32

imperative

Answer 32

one word command

Question 33

polyptoton

Answer 33

repetition of root word

Question 34

portmanteau

Answer 34

two words into one
eg. brexit

Question 35

imperative

Answer 35

one word command

Question 36

jargon

Answer 36

special words or expressions used by a profession or group that are difficult for others to understand
eg. legal jargon

Question 37

idiom

Answer 37

a type of phrase or expression that has a meaning that can’t be deciphered by defining the individual words