Demand Flashcards
What is demand?
the level of interest customers have in buying a product
Factors affecting demand
Prices advertising price of complementary products price of substitute product income levels tastes/ preferences seasonality demographics external shocks
Define complementary goods
goods that are bought and used together e.g car and petrol
Define Inferior Goods
a good whose quantity demanded decreases when consumer income rise
what are Luxury goods
goods which aren’t necessary but which tend to make life more pleasant for consumer, people with higher disposable income
What are normal goods
as income levels change the demand levels change along with it
Seasonality is…
when particular seasons have a higher demand, for example, puffer coats in winter
Substitutes are products in competition so the customer will _______
substitute one for the other