Demand ( 3 ) Flashcards
What is consumer surplus?
- The difference between the price the consumer is willing and able to pay, and the price they actually pay.
- Based upon what the consumer perceives their private benefit will be consuming the good.
What is the consumer surplus on a graph?
The area above market price, and below the demand curve.
How does the law of diminishing marginal utility affect consumer surplus?
- Consumer surplus generally declines with extra units consumed.
- This is because the extra unit generates less utility than the one already consumed, therefore consumers are willing to pay less for extra units.
How does inelastic demand affect consumer surplus?
- An inelastic demand will give a larger surplus.
* Consumers are willing to pay a much higher price to consume the good.
What is supply?
Supply is the quantity of a good or service that producers supply to the market at a given price, at a particular time.
What does the supply curve show?
- The relationship between price and quantity supplied.
- At a given point along the curve it shows the quantity supplied. At any given point along the curve it shows the quantity of the good or service that would be supplied/
What does the slope of the supply curve show?
Supply curves slope upwards, the higher the price charged for a good the higher the quantity supplied.
Why does quantity supplied increase with price?
- Producers and sellers aim to maximise their profits.
- The higher the price for a good or a service, the higher the profit.
- Higher profit provides an incentive to expand production and increase supply, which explains why the quantity supplied of a good/service increases as price increases.
When will firms produce?
Firms will only produce more if the price increases by more than costs.
What is individual supply?
Supply that a producer is willing and able to sell at a given price in a given period of time
What is market supply?
Sum of all individual supplies in a makret
When will a supply curve shift?
When there is a decrease/increase at the amount supply at every price.
What is joint supply?
• Increasing the supply of one good causes an increase or decrease in the supply of another good.
• Production of one good or service involves the production of another.
e.g. more lamb will increase the supply of wool.
How does joint supply affect supply?
- If the price of a product increases, the supply of it and any other joint products will also increase.
- For example if the price of petrol increases, the level of drilling for oil will rise and the supply of petrol and its joint products will increase.
What is composite supply?
Occurs when a good or service can be obtained from different sources, for example light can be supplied from candles, electricity or gas.