Demand Flashcards
What is demand
Demand is the number of people who are likely to buy a certain good or service, seeking to satisfy their needs and wants
What does the law of demand state
There is an inverse relationship between price and quantity demanded
What affects the demand of a good or service for a consumer
- Substitution effect - changes in price motivate consumers to buy relatively cheaper substitute goods
- Income effect - changes in price affect the purchasing power of consumers’ income
- Law of diminishing marginal utility - as you continue to consume product, you will eventually get less additional satisfaction from each unit you consume
What are the five shifters of demand
- Tastes/preferences
- Number of consumers
- Price of related goods
- Income
- Expectations
normal goods
Income and demand for product are directly related
Inferior goods
Income and demand for product are inversely related
What happens to the demand for a product when the price increases
Demand stays the same but the quantity demanded increases
What causes movement along a curve
Changes in price affect the quantity demanded and the quantity supplied
What causes an entire curve to move
The five shifters