Definitions

Question 1

Public Relations is the _______ of ________ between an organization and its publics.

Answer 1

management, communications

Question 2

A practitioner of PR is a ______ of ________ who acts as an intermediary between an organization and its publics.

Answer 2

manager, relationships

Question 3

Public relations is a ______ communication process that builds mutually beneficial relationships between organizations and their publics

Answer 3

strategic

Question 4

What does a PR practitioner do?

Answer 4

influence, engage, and build relationships with key stakeholders across a myriad of platforms in order to shape and frame the public perception of an organization

Question 5

What are the tasks of PR?

Answer 5

PR is a management of function that entails planning, research, publicity, promotion and collaborative decision making

Question 6

What are the functions of the tasks of PR?

Answer 6

To help any organization’s ability to listen to, appreciate, and respond appropriately to those persons and groups whose mutually beneficial relationships the organization needs to foster as it strives to achieve its mission and vision

Question 7

what is a derivative of systems theory?

Answer 7

structural functionalism

Question 8

What does systems theory heavily focus on?

Answer 8

process

Question 9

Does systems theory explain the role of ethics, language, and meaning in the efforts to foster or correct imbalance and achieve balance?

Answer 9

No

Question 10

What is the main concern of systems theory?

Answer 10

the discovery and testing of certain truths

Question 11

“______ cannot walk on their own legs. They must be carried by people to other people. They must be explained, defended, and spread through language, argument, and appeal.”

Answer 11

Truths

Question 12

Rhetoric is inherently ______, a contest among multiple voices.

Answer 12

dialogic

Question 13

Rhetoric instantiates the ______ process because it presume that nay position voice led in public must be sufficiently compelling to withstand vigorous critiques by other rhetors who believe their competing ideas have _______.

Answer 13

democratic, merit

Question 14

_______ are meaningless until interpreted; interpretation requires ______.

Answer 14

data, advocacy

Question 15

_______ invokes propositional language and counter persuasion, in contrast, to what might call propaganda.

Answer 15

Advocacy

Question 16

Spirited _____ is the essence of the rhetorical heritage that believes in the ____ and ability of people to obtain and judge messages and make enlightened decisions accordingly.

Answer 16

debate, right

Question 17

_____ ______ both constitute an application of rhetoric to advocate qualitatively superior options and to judge the ______ of the processes and procedures of discourse.

Answer 17

Critical studies, quality

Question 18

What is the current mistaken and politicized view of rhetoric?

Answer 18

It is viewed as “mere rhetoric”

Question 19

when does the role of rhetoric enter discussion?

Answer 19

When there is a difference of opinion, doubt, uncertainty and even firmly held opinions which may be wrong.

Question 20

Why does rhetoric enter the human experience?

Answer 20

because people have different views, different opinions, and prefer different actions. To the extent that collective and coordinated behavior is useful and even necessary, difference needs to be reconciled.

Question 21

We assume that _____ ideas can defeat inferior ones

Answer 21

better

Question 22

_______ is the rationale for effective discourse

Answer 22

Rhetoric

Question 23

What does rhetorical do?

Answer 23

it motivates people to make one choice in preference to another.

Question 24

If people everywhere shared the same information, opinion, and motives, there would be no ______ for rhetoric.

Answer 24

need

Question 25

What is the forum of rhetoric?

Answer 25

Public discourse

Question 26

What does public discourse allow combatants to do?

Answer 26

to challenge, correct, and elevate the discourse of society

Question 27

______ should prevail in a ____-like struggle where superior ideas vanquish their inferiors and achieve audience acceptance.

Answer 27

Truth, market

Question 28

a rhetorical rationale of public relations views it as ________ dialogue, a ______ in the marketplace of ideas, preferences, choices, and influence.

Answer 28

constructive, wrangle

Question 29

statements that are evoked by the need to make choices in order that we may act or get ready to act or to ________ our acts after their doing.

Answer 29

appraise

Question 30

society is a _______ of ideas, facts, values, and policies.

Answer 30

marketplace