Definitions Flashcards
Globalization
To extend the world in which you interact with
Economic globalization
Global expansion of corporations
Outsourcing
Strategy that reduces costs by using suppliers where labour is cheaper/government is less strict
Transnational
Companies that deliver goods/services in more than one country
Consumer
Person who purchases goods/services
Social globalization
The way countries around the world interact
Environmental globalization
Coordinated practices and regulations regarding environmental protection
Bias
Preconceived opinion in favour or not in favour of something
Individual identity
Th way you identify yourself as an individual
Collective identity
Shared sense of belonging to a group
Linguistic identity
Sense of belonging to a onnumity
Multiculturalism
Giving equal attention to many cultures in one setting
Transnational media
Need delivered over a number of platforms to the world
Media convergence
The coming together of different means of media—smartphone—smartphone, DVD, research etc
Media concentration
Fewer companies controlling the mass media
