Definitions

Question 1

Place, time and possession utilities ( Marketing )

Answer 1

Converse, Hugey and Mitchell

Question 2

CARE for physical distribution ( Marketing )

Answer 2

F.E. Clark

Question 3

HUMAN wants are satisfied ( Marketing )

Answer 3

Pyle

Question 4

matched with market ( Marketing )

Answer 4

Cundiff and Still

Question 5

translating customer needs ( Marketing )

Answer 5

H. L. Hansen

Question 6

social and managerial process ( Marketing )

Answer 6

Philip Kotler

Question 7

total system of interacting business activities ( Marketing )

Answer 7

W.J.Stanton

Question 8

planning and executing the conception ( Marketing )

Answer 8

AMA

Question 9

Set ( Market)

Answer 9

Philip Kotler

Question 10

free competition ( Market)

Answer 10

Pyle

Question 11

intimate business relation ( Market)

Answer 11

Jevons

Question 12

Forces ( Market)

Answer 12

Clark and Clark

Question 13

not necessarily ( Market)

Answer 13

Prof. Chapman

Question 14

Mutual continuous advantage ( Personal selling)

Answer 14

Pederson and Wright

Question 15

Winning the buyer’s confidence ( Personal selling)

Answer 15

G.Blake

Question 16

art ( Personal selling)

Answer 16

Philips and Duncan

Question 17

face-to-face situation ( Personal selling)

Answer 17

AMA