Definitions Flashcards
Sarony
man who “created” first copy right
George Eastman
He invents the portable camera for everyone
Louis Prang
king of Christmas cards. Merging of text and image
Kelmscott Press
looks like the story of glittering plain. Small detail and ornamentation. Looks like an illuminated manuscript.
Doves Press
“In the beginning” made by Emery Walker. Beautiful hand made paper. Nice spacing. Focusing on the beauty of typography.
William Morris
likes small books but doesn’t like the way they are made. They are hard to hold open. Bigger books are easier for legibility. He is a leader of the arts and crafts movement. Wants space to be used well. Doesn’t like the excessive use of white space. (Ornamentation) he likes It architectural. Labor and design should merge together. Book making.
Bruce Rogers
most important book designer in the 20th century. Works as a newspaper illustrator but hates it. Joins houghton muffin (printing company). Influenced by torry and jensen. Takes beautiful of arts and crafts and mass produces it.
Frederic Goudy
American who loves typeface. First freelance typeface artist. His student (Dwiggins) invents Caledonia.
Caledonia typeface
created by Dwiggins, the first graphic designer.
Frank Lloyd Wright
Keep it in nature, glass to glass, hidden garage, poles right into rock, furniture mimicking walls and ceiling. This is a book he made about these design concepts.
Slab Serif
In typography, a slab serif typeface is a type of serif typeface characterized by thick, block-like serifs.
Sans Serif
no serifs on the type
Cheret
Jules Chéret was a French painter and lithographer who became a master of Belle Époque poster art.
Peter Behrens
Peter Behrens was a leading German architect, graphic and industrial designer, best known for his early pioneering AEG Turbine Hall in Berlin in 1909.
The Vienna Secession
Austria art Nouveau. Gustave Klimt. Gold kiss. And monogram logos