Deck 1 Flashcards
Quali sono le parti della personal biography?
- Current position
- Background
- Recent Achievements
- Other interesting information
Quali sono le parti del business proposal?
- Introduction
- Objective
- Deliverables
- Credentials
- Value
- Conclusion
Quali sono le parti del recommendation report?
- Introduction
- Findings
- Conclusion
- Recommendation
In quante parti si divide la lettera? Spiega ogni parte
Si divide in 3 parti:
- Nella prima scrivo il motivo per cui mi rivolgo alla persona
- Nella seconda si danno tutti i dettagli e si spiega la situazione
- Nella terza si scrive ciò che voglio che il destinatario faccia
Per quali fini la newsletter è considerata efficace?
- Molto efficace per creare, costruire delle relazioni con i clienti target, staff o stakeholder
- Si può utilizzare anche per promuovere degli eventi
Quali sono i tre stili di scrittura che si possono usare nella newsletter?
- Neutral si usa l’impersonale e il passivo “Hamilton Hotels are proud to…
- Formal non ci sono contractions e non ci si rivolge direttamente con you, si usa we “we believe that”
- Informal si usano le contractions e ci si rivolge direttamente al guest con you “you’ll be helping the planet”
Elenca 8 frasi per poter cominciare una lettera:
- I am writing to inform you, apology for, complain for, apply for
- As discussed
- As promised
- As I mentioned
- As you requested
Elenca quattro frasi per concludere una lettera:
- I look forward to hearing from you
- I look forward to receiving your reply
- I would be grateful if
- Thank you for taking the time to read my letter
Elenca le 2 frasi importanti su cui si basa l’introduction del recommendation report:
- This report was commissioned by.. in response to media reports that..
- Based on a variety of scenarios, the report’s purpose is to recommend a marketing strategy taking into account potential risks, costs and benefits
Elenca le 2 frasi su cui si basa la prima parte delle findings:
- Inspections conducted jointly by.. and.. clearly demonstrate that..
- Unfortunately newspaper are very influential on people. Their influence can have a bad impact on the company’s brand image
Quali frasi utilizziamo nella seconda parte delle findings:
We therefore identified three main scenarios in which this situation can be solved. In scenario A we posit (name). Scenario B would issue a categorical denial. In scenario C we posit (the exposition)
Frasi per la conclusion del recommendation report:
In the light of the above findings, we reached the following conclusions. Although scenario A is the only option that could terminate the risk… we have decided to rule out this strategy. Strategy B, assuming it was successful.. so we have decide to reject this strategy. This leaves option C, which has the potential to be a successful strategy. It offers the best compromise
Frasi per la fase di recommendation:
- We therefore recommend that option C be implemented as quickly as possible
- A task force should be set up immediately
- The next step is to persuade consumers to switch to the new brand
- We remain confident that, in the medium term this strategy will maintain or even improve our brand image
Cosa scrivere nella Introduction del business proposal:
Si definisce il problema, descrivendo la situazione che si vuole cambiare o migliorare.
- In less than one year, the single-use plastic will be banned, but the field of green chemistry revolves around creating products that have minimal environmental impact
Cosa scrivere nelle Objective del business proposal:
Prima di specificare l’obiettivo bisogna dimostrare che questo sia raggiungibile “BIOPLUS produces biodegradable products trying to cleanse the world from plastic”
Cosa scrivere nelle Deliverable del business proposal:
Innanzitutto descrivere cosa si vuole offrire, poi descrivere il prodotto o servizio. Infine dare i tempi per ciò che riguarda la consegna del prodotto ed eventuali lavori di installazione
Cosa scrivere nelle Credentials del business proposal:
Scrivere a riguardo delle persone importanti che sono coinvolte e cos’hanno fatto in passato. Descrivere il proprio team. “He granted us to accomplish our project and helps us to..”
Cosa scrivere nelle Value del business proposal:
Fattori finanziari, descrivere i costi, chi pagherà e come. Inoltre come genererà profitto per l’impresa. “The cost of the project will be $50.000”
Cosa scrivere nelle conclusion del business proposal:
Spiegare perché ci dovrebbero scegliere. Riprendere le objectives ma inoltre parole. “Therefore, signing a contract with us will be the best choice for your company and for the environment”
Elenca delle frasi importanti per la fase di current position
- He is currently the Senior Manager of…
- He has been working for them since… when he was promoted from the Sales Deparment
- As Senior Manager, he heads a team of 50 employees
- He has a proven ability to organize his team and coordinate its work
Elenca delle frasi importanti per la fase di background
- After having graduated from… he was hired immediately by…
- He started as …, quickly earning a reputation for developing…
- Then he was recruited by… and he started working with them In 2020
Elenca delle frasi importanti per la fase di recent achievements
- As Senior Manager, he aims to improve relations internationally…
- Two years ago, he co-founded…
- During the last four years, he has been coordinating…
Elenca delle frasi per la parte di other interesting information
- He lives in Rome with his wife and his two children
- He loves fishing
- He can be contacted at his email address …
Come fare i saluti nella lettera
- Se conosco il nome “Dear Mr/Ms Smith / Yours Sincerely
- Se non conosco il nome “Dear Sir/Madame / Yours Faithfully
