decision making models Flashcards

1
Q

what are the 3 types of decisions made by a business?

A

strategic, tactical, operational.

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2
Q

what are strategic decisions?

A

long term and will affect direction business takes, made by senior managers.

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3
Q

what are tactical decisions?

A

short to medium term implement strategic decisions. less complex. more flexible.

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4
Q

what are operational decisions?

A

day to day decisions made in business. low risk short term.

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5
Q

importance of decision making?

A

can solve big problems for common good of business.
minimise risk.

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6
Q

what are the 2 ways of making decisions?

A

science and intuition.

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7
Q

5 steps involved in scientific method of decision making?

A

identify problem
collect relevant info (primary/secondary)
analyse info
make and implement decision
review decision.

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8
Q

what is intuitive decision making?

A

use experience and gut feelig to make decision with no data to back up.

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9
Q

benefits of decision trees?

A

lays out problems so all options considered.
fully analyse possible outcomes
provides framework to quantify values of outcomes and probabilities of achieving them.
uses historical data
show probability of success and failure

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10
Q

limitations of decision trees?

A

probabilities may be inaccurate.
may oversimplify decision and focus too much on financial outcome.
time consuming.

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11
Q

what is critical path analysis?

A

method of planning and controlling large projects and helps make decisions on management of resources and time

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12
Q

what does CPA allow a business to do?

A

plan activities involved in projects so that project is completed in most efficient way.
allocate resources within project
judge how long project should take.

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13
Q

what is a critical task?

A

one that must be started and completed on time for project to be finished on time.

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14
Q

how is the critical path indicated?

A

double slashes along it.

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15
Q

what’s the number underneath the path?

A

duration of task.

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16
Q

whats’ the top right hand side of node in CPA?

A

earliest possible start time of next activity.

17
Q

what’s the bottom right hand node in CPA

A

latest time the previous activity can finish by.

18
Q

how can you identify the critical path?

A

activities where node has same EST and LFT.

19
Q

what happens if there’s delay on the CP?

A

overall project is delayed.

20
Q

advantages of CPA?

A

effective for managing complex projects.
effective management of resources and labour.
reduces need for unneeded working capital.
improves cash flow due to less working capital
can see efficiency of individual activities and if extra training is needed.
competitive advantage by being more efficient.

21
Q

disadvantages of CPA?

A

poor methods of estimation may be used.
lack of experience leads to inaccuracies.
ignores external factors.
manager can’t control subcontractors.
time consuming and needs ongoing checking.
doesn’t ensure quality.

22
Q

what is cost benefit analysis?

A

method of assessing viability of project based on social costs and benefits. both private and public costs must be considered.

23
Q

example of private costs?

A

equipment, land marketing.

24
Q

example of private benefits?

A

productivity, sales, brand awareness, increased profits.

25
Q

examples of public costs?

A

traffic, noise, pollution.

26
Q

example of public benefit?

A

new jobs, happier community, more tax paid.

27
Q

drawbacks of CBA?

A

not quantifiable. some of the costs are intangeable.
subjective.
if incorrect calculated, wrong choice may be made.

28
Q

benefits of CBA?

A

takes external factors into account.
can be used to rank possible projects in order of public costs.
impact on community included.

29
Q

what can computer technology be used for?

A

day to day decisions, ordering new stock and staffing levels.

30
Q

what can information systems be used for?

A

organise data then distribute to make most efficient decisions.

30
Q

what can management information systems be used for?

A

providing managers with info to make tactical and strategic decisions. collects and processes data.

31
Q

what can smart IT systems be used for?

A

improve decision making through use of internal and external data. decision trees and CPA can be done on computer to save time and accuracy..

32
Q

what can data processing technology be used for?

A

helps businesses deal with huge quantities of info in quick and efficient way to speed up decision making.

33
Q

what can financial information systems be used for?

A

analysis of financial and accounting data. can produce reports on cash flow and income statements. monitor balance sheets budgets and reducing paperwork.

34
Q

how can cookies be used?

A

personalised nature of below the line promotional strategies, customers shown things based on recent activity.

35
Q

why might a business use intuitive decision making?

A

quicker
may have enough experience
quicker
trends change so fast
can follow vision statement

36
Q

what is float time?

A

spare time available for completion of any activity.

37
Q

CPA analysis evaluation question structure?

A

apply to diagram, quote numbers and activities.
start with definition.
PEK - useful helps managers identify critical activities (quote table)
H- reliability of suppliers
LTQ - useful w no delays

PEK- increase efficiency as everyone has target (quote diagram)
H- quality of work may be rushed
LTQ - useful w quality assurance
conclusion