Decision making: choices and chances Flashcards

1
Q

What is decision making?

A

Decision making involves evaluating alternatives and making choices among
them.

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2
Q

What is Simon’s theory of bounded rationality

A

Simon’s theory of bounded rationality
asserts that people tend to use simple strategies in decision making that focus on only a few facets of available options and often result in “irrational” decisions that are less than optimal.

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3
Q

What is risky decision making?

A

risky decision making, which involves making choices under conditions of uncertainty.

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4
Q

What is the availability heuristic?

A

The availability heuristic involves basing the
estimated probability of an event on the ease with which relevant instances come
to mind.

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5
Q

What is the representativeness heuristic?

A

The representativeness heuristic involves basing the
estimated probability of an event on how similar it is to the typical prototype of that
event

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6
Q

What is the conjunction fallacy?

A

The conjunction fallacy occurs when people estimate that
the odds of two uncertain events happening together are greater
than the odds of either event happening alone

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7
Q
A
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