Data Storytelling

Question 1

What is Freytag’s Pyramid?

Answer 1

it’s story arc:

• Exposition (intro & descriptions)
• Rising action (conflict introduced, good place for data)
• Climax (turning point, produces change)
• Falling action (moving to conclusion, good place for data)
• Conclusion

Question 2

Data storytelling is a mix of what three things?

Answer 2

Data Science
Data Visualization
Narrative

Question 3

What are four components of a compelling story?

Answer 3

1. characters
2. setting
3. conflict
4. resolution
   (5. call to action - we skipped this part)

(data goes on either side of the conflict)