Data presentation and interpretation Flashcards

1
Q

what is random sampling?

A

there is an equal chance of being chosen, it is non-bias

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2
Q

what is the method of random sampling?

A

all the members of the population are numbered, a random number generator is used, any repeated numbers are used

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3
Q

what is stratified sampling?

A

the population is divided into groups (‘strata’), it is quiet representative of the population

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4
Q

what is the method of stratified sampling?

A

find out the proportion of the whole pop each group is in and multiply this by how many people you asked in total. (number in group/total number of people x sample size)

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5
Q

what is cluster sampling?

A

the population is divided into sub groups, whole groups are picked to survey

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6
Q

what is the method of cluster sampling?

A

local authorities divide the population into groups called clusters and then random sample of clusters are chosen from the population

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7
Q

what is quota sampling?

A

the required number of people with particular characteristics is decided and the data is collected on an opportunist bias

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8
Q

what is the method of quota sampling?

A

researchers look for a specific characteristic in their respondents, and then take a tailored sample that is in proportion to a population of interest.

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9
Q

what is qualitative data?

A

Is descriptive data such as colour, gender, type of employee

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10
Q

what is quantitative data?

A

Is numerical, it can be discrete or continuous

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11
Q

what is discrete data?

A

takes only particular, exact values such as number of students in a class

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12
Q

what is continuous data?

A

can take any value of any range such as height and weight

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13
Q

what is primary data?

A

is collected directly from the population

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14
Q

what is secondary data?

A

has been collected previously

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15
Q

what is a biased sample?

A

a sample which isn’t representative

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16
Q

what is a representative sample?

A

a sample reflecting the population in the proportion of individuals with particular characteristics relevant to the investigation

17
Q

how to select a representative sample?

A

1- decide what characteristics of the population are likely to have some bearing on the investigation
2 - divide the sample in the same population
3 - use random sampling to select individuals from each sub-groups

18
Q

limitations of random sampling

A

1 - the sample isn’t representative of the whole population

2- it is time consuming and impractical

19
Q

strengths of random sampling

A

1 - it is non-bias

2- all items of data equally likely to be chosen

20
Q

limitations of quota sampling

A

1 - it is opportunistic basis

2 - open is bias samples

21
Q

strengths of quota sampling

A

1 - you can target a group

2 - representative of population

22
Q

limitations of cluster sampling

A

1- it takes a long time

2- open to bias if the clusters aren’t similar

23
Q

strengths of cluster sampling

A

1- targets certain people

2- quick and efficient way of choosing a sample

24
Q

limitations of stratified sampling

A

1- can be time consuming

2- be impractical on a large scale

25
Q

strengths of stratified sampling

A

1- it is proportional to population

2- fairy reflects the population