Data collection Flashcards
Two classifications of data based on their use and source
PRIMARY DATA
SECONDARY DATA
Refers to the first hang information based on actual experiences or observations.
PRIMARY DATA
are data that are gathered from secondary sources, meaning it is not you that have obtained the information but rather, it comes from previous research, audio recordings or books.
SECONDARY DATA
are done by having a set of questions to your respondents and letting them answer as truthfully as possible.
Interviews
- has a set of predetermined questions that are ready to use.
- you should not ask beyond what is written in your interview questions.
Structured interview
not required to make a set of pre-made questions, but rather make an OUTLINE or what kind of questions you want to ask your respondents.
Unstructured interview
You have to prepare a set of questions; however, you are also free to ask to follow up questions to your respondents if you want to clarify something or add information that is not available to you.
Semi - structured Interview
is used when a participant can be observed directly.
Observation
this happens when a researcher observes the behavior of a group of people in their natural setting
Naturalistic observation
this observation happens when a researcher takes part on the activities of the group of people that they are observing.
Participative observation
this type of observation happens when you take your respondents out of their natural environment and put them in an environment of your choice.
non-naturalistic observation
focuses on groups of people being interviewed at the same time.
Focus Group Discussion