data collection Flashcards

1
Q

what is qualitative data ?

A

data that is opinion based and uses words such as a survey

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2
Q

what is quantitative data ?

A

data that is numerical such as a bar chart

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3
Q

what is primary data ?

A

data you collected yourself

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4
Q

what is secondary data ?

A

data that someone else has produced from doing their own research

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5
Q

what are the benefits and problems with finding the median ?

A

benefits - reduces the influence of outliers and anomalies
- represents the centre
problems - can be difficult with large data sets
- only possible when data can be ordered

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6
Q

what are the benefits and problems the mean ?

A

benefits - can be used with any data set

problems - can be greatly influenced by anomalies

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7
Q

what are the benefits and problems with the mode ?

A

benefits - shows us the most frequent response
problems - doesn’t represent the centre - not possible for data sets where each number only appears once
- there maybe more than one mode

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