Customer needs Flashcards

1
Q

The importance of identifying and understanding customers

A

Provide a good or service that customers will buy.
Increase sales
Select the correct marketing mix
Avoid costly mistakes
Be competitive

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Customer needs

A

Choice
Convenience
Quality
Price

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Marketing

A

a scientific process that focuses on meeting the needs and wants of the customers profitably

How well did you know this?
1
Not at all
2
3
4
5
Perfectly