customer experience Flashcards
1
Q
EC’s of selling
A
- determine needs
- suggest products
- confirm interest and express value
- suggest complementary products
2
Q
approach and building a rapport
A
- greet customer attentively and uniquely
- mirror energy
- compliment sincerely
- limit your own talking, don’t interrupt
- body language
- paraphrase what has been said
QUALIFYING QUESTIONS:
what brought you in today?
have you used our products before?
would you like to see our new/christmas selections?
how are you?
what are you up to today?
any plans for this weekend?
3
Q
determine needs
A
- TED: tell me about, explain how you feel when, describe your skin after….
- QUALIFYING/OPEN ENDED QUESTIONS!!! ie, were you looking for anything specific today? interested in any products in particular?
skincare:
what is your skincare routine like now?
describe your skin?
what do you want out of a ____?
haircare:
what is your hair like?
what do you like in a _____?
what kind of routine do you have currently?
what would you like address with your hair?
soap/bath stuff:
have you tried our _____s before?
what is your bath/shower routine now?
4
Q
suggest products
A
- 2-3 items!!!!
- “let me show you a few things…” “i’ve got a couple things in mind that i’d love to show you”, let them know there will be more than 1
- emotive language!!!!!! describe as a food, a music, an outfit!!!! get excited fucker!!!!!
- know 2-3 key ingredients
- ethics n shit!!!
- DEMO!!! what is it, what’s in it, how do u use it? ingredients benefits etc!!!
- personal shit
5
Q
confirm interest and express value
A
soft confirm: how do u like it on your skin? how is that feeling? how are you liking that?
hard confirm: could i grab one of those for you? can i pop it in your basket for ya? i think you’ll really love it, want me to wrap it up for you?
6
Q
suggest complimentary products
A
suggest products with the same scents, in the same routines, the same therapeutic shit!!!!
7
Q
Point Of Purchase POP
A
at the end suggest something around the register or something that matches their shit.