Customer Engagement Flashcards
Amazon Connect
Customer Engagement
Amazon Connect | Customer Engagement
Amazon Connect is a self-service, cloud-based contact center service that makes it easy for any business to deliver better customer service at lower cost.
Amazon Pinpoint
Customer Engagement
Amazon Pinpoint | Customer Engagement
Amazon Pinpoint is AWS’s Digital User Engagement Service that enables AWS customers to effectively communicate with their end users and measure user engagement across multiple channels including email, Text Messaging (SMS) and Mobile Push Notifications.
Amazon Pinpoint also provides tools that enables audience management and segmentation, campaign management, scheduling, template management, A/B testing, analytics and data integration. It captures data to track deliverability as well as usage and messaging analytics covering a range of dimensions including user, channels and custom attributes.
Amazon Pinpoint is built on a service-based architecture. Developers can extend their applications and backend services in various ways, including: sending messages directly from their applications via the Amazon Pinpoint channels (Email, SMS and Mobile Push), accessing segmentation data to alter their application behavior for segments of users, create and run campaigns directly from their applications, and access deliverability and analytics data to improve the user engagement of their applications.The system empowers customers to send the right message, to the right audience, at the right time and on the most effective channel.
Amazon Simple Email Service
Customer Engagement
Amazon Simple Email Service | Customer Engagement
Amazon Simple Email Service (Amazon SES) is a highly scalable and cost-effective platform for sending and receiving email. Amazon SES eliminates the complexity and expense of building an in-house email solution or licensing, installing, and operating a third-party email solution.
