Cumulative Exam Flashcards
What are the three strategic alliances?
Joint Venture: 2 or more firms form a new entity to share resources to achieve competitive advantage. Each partner owns equal shares and contributes equally. (Ex. Microsoft + GE = Caradigm)
Equity Strategic Alliance: 2 or more firms own different percentages of a company. Addition of resources allows firm(s) to refocus efforts. (Ex. Tesla and Panasonic batteries)
Nonequity Strategic Alliance: less formal relationship of 2 or more firms that share resources. Outsourcing manufacturing. (Ex. McDonald’s and Coke)
Why form a strategic alliance?
To create value that couldn’t have been generated by one firm alone. Also, helpful in entering a new market faster with more resources.
What is innovation?
Make changes in something established; introduce something new. The use of knowledge to transform organizational processes or create commercially viable products and services
What is the difference between product and process innovation?
Process innovation does the opposite by keeping benefits but reducing cost or adding some other value such as time to market
What is radical innovation?
Major departure from existing practices. Can transform or revolutionize a whole industry. Can be so radical that some people tend to shy away from. (Ex: AI, email, smartphone)
What is incremental innovation?
Enhance existing practices (Ex: Each new smartphone is an incremental innovation)
Who should lead an innovation project?
Mid-level employees - closer to the process but need to be supported
Name innovation challenges
Seeds vs weeds
Experience vs initiative
Internal vs external staffing
Building capabilities vs collaborating
Incremental vs preemptive launch
Defining strategic envelope
Managing the pace of innovations
How do you know if your company has an entrepreneurial culture?
The search for opportunities permeates every part of the organization
In Simon Sinek’s TED Talk, he talks about the golden circle. What is the best definition of the golden circle?
A strategic framework advocating for a reverse engineering process, starting with “Why” then “How” and the “What”
What increases motivation?
Set up meetings with beneficiaries to allow employees to learn about how the beneficiaries life was impacted
Describe the Ikea effect?
The tendency for people to place a higher value on products that they have partially created or assembled themselves
What is a key distinguishing feature between an equity SA and a non-equity SA?
Equity SA involve exchange of company shares and ownership stakes while non-equity SA do not involve such ownership transfers
What is a common reason for companies to enter into a SA or JV?
Enhance innovation and technology capabilities
Why are SA commonly formed in slow cycle markets?
To enter restricted markets and navigate regulatory barriers