Cultural Semiotics I - Turner Flashcards

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1
Q

What is a sign?

A

it’s the smallest unit of communication within a language system

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2
Q

What does a sign consist of?

A
signifier = physical form
signified = mental concept
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3
Q

What is Semiotics?

A

Semiotics allows to examine signifying practices of meaning

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4
Q

Describe the relation between word and meaning

A

this connection is arbitrary, it is based on collective decisions

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5
Q

Is there are reason that a specfic word has a specific meaning? (according to Turner)

A

there is no real reason between word and meaning

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6
Q

What is the natural reason of expressing a certain concept?

A

there is no natural/universal reason, rather a matter of convention

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7
Q

What do languages organize?

A

languages organize everything

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8
Q

What is the product of culture?

A

Culture produces social realities

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