Cultural homogenisation

Question 1

Friedman (for)

Answer 1

(American face) Spread of capitalist culture and organisation eg Disney, Apple, Microsoft

Question 2

Fukuyama (for)

Answer 2

Western democracy is seen as the ‘ideal’- Globally people are protesting for this eg. the right to vote, freedom of speech

Question 3

Ghonim (for)

Answer 3

(Western ideals of democracy; Supported by Areeba Areeba website) - SPREAD OF WESTERN IDEALS SUCH AS DEMOCRACY

Question 4

Kirkpatrick (for)

Answer 4

‘The facebook effect’- social media spreading- can be used in revolutions and protests

Question 5

Fairweather and Rogerson (for)

Answer 5

Cultural homogenisation is occurring due to a range of issues/ reasons eg. computer software- microsoft for example reflects western ways of thinking, advertising- reflect western images of style and appearances as ‘desirable’, antisocial behaviour- the internet reflects western ideas about morality and deviance.

Question 6

Giddens (against)

Answer 6

Glocalisation- Local cultures are asserting their own culture to resist the spread of western ideologies eg. latinisation in los angeles

Question 7

Lesaca (against)

Answer 7

Religious Fundamentalists are resisting the spread of Western values, groups such as ISIS are examples of how some local groups will resist and show hatred towards western ‘ideals’.

Question 8

Tribal Net and Croteau and Hoynes (against)

Answer 8

Digital media companies are now being forced to take into account local practises - local cultures are asserting their own cultures such as tribes therefore forcing capitalism to take them into account eg. tribe.net