Corporate Entrepreneurship Flashcards

1
Q

What is corporate entrepreneurship?

A

The process whereby an individual or a group in association with an existing organisation creates a new organisation or initiates renewal or innovation within that organisation

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2
Q

Corporate Venturing

A

Development of a new business inside or at the property of an organisation

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3
Q

Strategic Renewal

A

New combo of resources that result in significant changes to an organisations strategy or structure

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4
Q

What are some reasons for corporate venturing?

A

Grow and diversify the business
Satisfy and retain bright and motivated staff
Exploit underused resources
To get rid of non core activities

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5
Q

What are the steps involved in developing entrepreneurial spirit?

A
  1. Develop vision & strategy
  2. Create a culture of innovation
  3. Develop organisational support
  4. Reward according to results
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