Consumers & Businesses Flashcards

1
Q

Consumer Sovereignty

A

Refers to consumers sending indicators to businesses about what to produce & how much to produce

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2
Q

How can businesses limit consumer sovereignty?

A

Marketing

Misleading or Deceptive Conduct

Planned Obsolescence

Anti-Competitive Behaviour

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3
Q

Average Propensity to Consume

A

The proportion of an individual’s income that is spent on consumption

APC = C/Y

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4
Q

Average Propensity to Save

A

The proportion of income that is saved

APS = S/Y

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5
Q

Marginal Propensity to Consume

A

Change in Consumption/Change in Income

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6
Q

Marginal Propensity to Save

A

Change in Savings/Change in Income

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7
Q

As income rises…

A

People tend to save a higher proportion of their income

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8
Q

Factors Influencing Consumer Choice

A

Income

The Price of the Good or Service

The Price of Substitute & Complementary Goods

Consumer Tastes & Preferences

Advertising

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9
Q

Sustitute Goods

A

a product that can be used in place of another (eg: butter & margarine)

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10
Q

Complementary Goods

A

goods which are used together (eg: DVDs and DVD Players)

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11
Q

Return for Labour

A

Wages & Salaries

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12
Q

Return for Investment

A

Interest

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13
Q

Return for Enterprise

A

Profit

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14
Q

Return from Ownership of Housing

A

Rent

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15
Q

Social Welfare

A

attempts to prevent people from falling into poverty and being unable to meet their basic needs

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16
Q

Reasons for Receiving Welfare

A

Assistance to the Aged

Assistance to People with Disabilities

Assistance to Families with Children

Assistance to the Unemployed

Assistance to Veterans

17
Q

A Business Firm

A

Any organisation which uses resources to produce goods & services to satisfy consumer needs and wants in return for profit

18
Q

Industry

A

A grouping of firms/businesses that are involved in the production of the same or similar goods & services, and who usually compete with one another

19
Q

Primary Industry

A

Extraction of Natural Resources

20
Q

Secondary Industry

A

Manufacturing of Products from Natural Resources

21
Q

Tertiary Industry

A

Services that relate to the Movement of Goods & People

22
Q

Quaternary Industry

A

Gathering, Processing, and Provision of Information

23
Q

Quinary Industry

A

Personal & Domestic Services that would normally be provided in the home

24
Q

Goals of the Firm

A

Maximising Profit

Maximising Growth

Increasing Market Share

Meeting Shareholder Expectations

Satisficing

25
Q

Satisficing

A

When a firm does not attempt to maximise any particular objective but rather seeks to achieve an adequate level of attainment in each area

26
Q

Productivity

A

refers to the amount that is produced with a given amount of resources in a given period of time

27
Q

Average Output

A

Output/Resources

28
Q

Marginal Output

A

The extra output that an extra unit of resources produces

29
Q

Impact of Improved Productivity

A

Less Wastage of Resources

Lower Production Costs

Lower Prices

Increased Income

Greater Competitiveness

30
Q

Economies of Scale

A

If the average cost decreases it shows greater efficiency from increasing productive capacity

31
Q

Diseconomies of Scale

A

If the average cost increases it shows greater inefficiency from increasing productive capacity

32
Q

Internal Economies & Diseconomies of Scale

A

A result of an individual business’ decision to increase its own productive capacity

33
Q

External Economies & Diseconomies of Scale

A

A result of changes in the industry in which the business operates