Consumer Studies Flashcards

1
Q

Informed consumer know:

A
  1. Their legal rights
  2. How to make a complaint
  3. What organisations there are to help
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2
Q

Informed consumer buy with these questions in mind:

A

Can I afford this?
Is this the best price I can get?
Do I need it?
Does it do what I want it to Do?

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3
Q

What is a unit price?

A

Unit price = price / number of units

Usually in cents

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4
Q

What is impulse buying?

A

Buying something without considering it first. You have not compared prices for the best value

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5
Q

What is a false economy?

A

Buying something that is Cheaper, but in the long run, will cost more

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6
Q

What is a deposit?

A

A small sum paid to the seller to hold goods for you until you can afford to pay for them in full

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7
Q

What is a barcode?

A

A series of 13 digits and vertical lines. This shows the company number / product number / check number

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8
Q

What is a loss leader?

A

When a shop sells a product at a very low price to attract customers. The product is the loss leader

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9
Q

What is a price war?

A

When shops sell similar products to try undercut each other to increase market share

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10
Q

What are symbols?

A

They give extra information to the customer?

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