Consumer and Marketing Law - topic 6

Question 1

What does consumer and marketing law look at?

Answer 1

the basic standard of honesty expected of businesses in New Zealand
relates to goods and services
also promotes product safety
creates civil and criminally liability

Question 2

Who does it protect

Answer 2

the interests of consumers are protected and businesses compete effectively and consumers and businesses participate confidently

Question 3

What does section 9 of the Fair Trading Act

Answer 3

“No person shall in trade engage in conduct that is misleading or deceptive or is likely to mislead or deceive”

Question 4

Section 2

Answer 4

“trade means any trade , business, industry, profession, occupation, acitivty or commerce, or undertaking relating to the supply of goods and services or to the disposition or acquisition of any interest in land

Question 5

Misleading or deceptive conduct (or likely to mislead or deceive)

Answer 5

misleading/deceptive conduct -covers actions , gestures or failure to warn
- can include half truthsm literal truths and silence, misrepresentation of what us misleading is judged by effect on target audience

Question 6

How do you know whether conduct is misleading or deceiving?

Answer 6

court ask would a reasonable / avergage member of the target audience be likely to have been misled?
what is the overall impression created by the conduct?

Question 7

What is acquiring?

Answer 7

any form of gift purchased or exchanged and also lease hire