conspicuous consumption

Question 1

conspicuous consumtpion

Answer 1

aspiration to demonstrate wealth. the need for personal recognition expressed in public displays of material wealth.

Question 2

Izikothane

Answer 2

burning money, attempt to be cool, youth culture.

Question 3

in SA according to Leo Kuper

Answer 3

Nowadays women are played into bleaching their skin, applying make-up and straightening their hair because of all the articles they read and advertisements they see in the magazines, TV and newspapers.
There has been a precise division among the White and the non-White. There are specific things that are common or expected from the Whites, because it has been normalized and associated with them. The glamourous lavish life generally denied the Africans. However the Africans are slowly moving into the lavish life, an example can be, how their weddings are becoming so westernized. African weddings are now a mixture of African and Western marriage rites.