Consideration of target audience Flashcards

1
Q

The target market is for wealthy or famous women. Schiap has thought about this as the garment is eye catching or provocative

A

Which would give the wearer notoriety or press attention

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2
Q

Target market is young women who wants to be at the forefront of fashion. This is considered as the garment has quality finish in the 1930s style

A

This will show the wearers to be fashionistas

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