Conformity Flashcards
Conformity
maintaining a degree of similarity in attitudes or behaviour due to the real or imagined influence of others
two main reasons why people conform
informational social influence
normative social influenece
informational social influence
ask what is the correct thing to do, need to do the correct thing. everyone else is standing so maybe I should stand. Not sure what is the right thing to do.
normative social influence
we want to be accepted or not stand out. I don’t want to feel awkward, don’t want to stand out. Want to be liked and accepted
Sherif’s Autokinetic Effect Studies
Decide to study autokinetic, when you look at a light in a completely dark room it looks like its moving.
- Ask people to make judgements on how far the light moves, make a guess how many inches a light move. Repeated trials all the time
the autokinetic effect
People in a dark room, with a single point of light, falsely perceive movement of the point.
Private Acceptance
Conforming to other people s
behavior out of a genuine belief
that what they are doing or saying
is right
Public Compliance
Conforming to other people s
behavior publicly without
necessarily believing in what the
other people are doing or saying
When Will People Conform to Informational Social Influence?
When the situation is:
- ambiguous
- crisis
- experts
Mass psychogenic illness
is the occurrence, in a group of people, of similar physical symptoms with no known physical cause
Normative social influence
the influence of other people that leads us to conform in order to be liked and accepted by them.
social norms
The implicit or explicit rules a
group has for the acceptable
behaviors, values, and beliefs of its members
Asch’s Conformity Studies
The
experimenter shows everyone two cards, one with a single line on it, the other with
three lines labeled 1, 2, and 3. He asks each of you to judge and then announce out loud
which of the three lines on the second card is closest in length to the line on the first
card
When Will People Conform to Normative Social Influence?
- Group size
- Importance of group
- Unanimous group
Individual difference factors:
- Self-esteem
- Gender