Conformity Flashcards
What are the three types of conformity
Compliance, Identification, Internalisation
What is compliance?
Agreeing publicly not privately and temporary
What is identification
Conforms publicly to fit in and privately disagrees
What is internalisation
Agreeing publicly and privately
What is normative social influence
Confirming to fit in and avoid rejection
What is informative social influence
Desire to be right and occurs on ambiguous situations
What are the factors affecting conformity
Group size
Unanimity
Task difficulty
What are the 2 explanations for conformity
NSI
ISI
What are the ethical evaluations of Zimbardo’s study ?
Psychological harm as ppts became distressed
How did Zimbardo’s participation affect the study ?
He was a participant observer so he affected the events that unfolded thus the validity is questionable