Competitive and Concentrated Markets Flashcards
artificial barrier to entry
barriers to market entry that are man made, i.e., non-natural
collusion
illegal co-operation between multiple firms, forming a cartel
concentrated market
a market with very few firms
concentration ratio
the total market share of the leading firms in an industry; these firms output as a percentage of total output
entry barrier
make it impossible/more difficult for firms to enter a market
exit barrier
make it impossible/more difficult for firms to exit a market
imperfect competition
any market structure between the extremes of perfect competition and a pure monopoly
innovation
improving upon an existing product or process
invention
creation of a new product or process
limit pricing
lowering the price of a good or service to around average cost, creating an artificial barrier to entry
market share maximisation
when a firm maximises their percentage share of the market in which it sells its product
market structure
the characteristics of a market
monopoly power
the ability of a firm to be a price maker than a price taker; the ability to set prices
natural barrier to entry
barriers to market entry that are not man-made
natural monopoly
when the ideal number of firms in an industry is 1
oligopoly
market dominated by a few firms
patent
government legislation protecting a firms right to be the sole producer of a good
predatory pricing
temporarily lowering a goods price below average cost, creating an artificial barrier to entry
price competition
reducing the price of a product, thus stripping demand from competitiors
price maker
a firm with monopoly power; the ability to set prices
price taker
a firm that passively accepts the market price, set by forces beyond the firms control.
product differentiation
differences between multiple similar goods and services
profit maximisation
occurs where the positive difference between total revenue and total costs is at its highest
pure monopoly
only one firm in a market
sales maximisation
when sales revenue is at its highest