Competition Law Flashcards
Article 102
Abuse by one of more undertakings of a dominant position within the internal market in so far as it may affect trade between Member States eg
a) directly or indirectly imposing unfair purchase/selling prices or other unfair trading conditions
b) limiting production, markets or technical development to the prejudice of consumers
c) applying dissimilar conditions to equivalent transactions with other trading parties
d) making the conclusion of contracts subject to acceptance by the other parties of supplementary obligations.
Hofner
Undertaking encompasses every entity engaged in an economic activity regardless of the legal status of the entity and the way in which it is finalised.
United Brands v Commission 1978
Undertaking = Position of economic strength enjoyed by an undertaking which enables it to prevent effective competition being maintained.
Court will look at physical characteristics, price and intended use. Market for bananas or fruit? Market for bananas so was a higher market share.
‘An area in which the objective conditions of competition are the same for all traders’.
Hilti
Geographic market - the default market is all of the EU.
Continental Can Market Share
70-80%
United Brands Market Share
40%-45%
British Airways
39.7%, next largest competitor was Virgin airways, and it only had a 5% market share.
Hoffman-La Roche
43% (not enough). Court overturned initial decision, just ecause 40%+ market share, not necessarily dominant.
Barriers to Entry (Indicating Dominance)
United Brands
Tetra Pak
Hoffman
United Brands - superior technology & access to capital
Tetra Pak - legal provisions
Hoffman - a well developed sales network, as they represent themselves technical and commercial advantages.
Case C-62/86 Azko 1991
Above total costs = presumed to be legal
Average total costs = where dominant firm is selling at above AVC but below TC predatory where part of plan to eliminate competitor.
Average variable costs = prices below AVC assumed to be predatory.
GlaxoSmithKline Cases 4-668-C-478/06
Refusal to supply products to existing or new customers.
United Brands
Cannot top supplying a long standing customer who abides by regular commercial practice, if the orders placed by that ustomer are in no way out of the ordinary.
Microsoft v Commission 2007
Intellectual property rights. Only in limited circumstances.
Defences & Enforcement
Dominant firm must try to prove measures are objectively justified then the commission will review whether the conduct is necessary and likely to result in consumer harm.