Competition law Flashcards

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1
Q

Competition law as a central element of internal market

A

o Against private distortion of cross border competition

Art. 26 TEU runs a bit short because it forgot to mention competition law because the four fundamental freedoms are directed to state barriers to trade.

You can use the fundamental freedoms to attack state regulations which makes it difficult to cross border trade. But not only MS having different regulations or obstacles but also private entities. In a way that internal market functions are that on one side, there are fundamental freedoms to attack state regulation and on the other side, competition law to attack private entities.

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2
Q

What is competition law?

A
  • central element of internal market
  • including public elements (merger control)
  • and private elements (anticompetitive agreements)
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3
Q

private agreements to distort competition

A

there are two forms of private agreements (horizontal being a little bit worse). Both are addressed by competition regulations.

  • Vertical relationship: not competitors but producers-distributor kind of relationship
  • Horizontal: between competitors producing the same products on the same level of supply
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4
Q

Reason behind competition law

A

Competition = different companies try to make business with suppliers/customers
o Two or more companies producing or selling the same product compete against each other, getting as much of profit/market share is possible
–> pressure to make a better deal
Suppliers/customers have the choice among different offers
–> Pressure to have better products
–> Competition therefore means constant efforts
–> Competition is painful and stressful!
–> «natural» tendency to reduce pain of competition - by restraining it

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5
Q

how can competition be restrained?

A
  1. Government regulation
    o State monopolies (salt, tv, railway, tobaco, alcohol, etc.) government deciding not to open competition
    o Licensing: one has monopoly but gives a right to produce or sell in other countries
  2. Private agreements
    o Cartels - F.e. boycott, distribution agreements
    o Vertical/horizontal agreements
  3. Dominant player: a competitors with big share of the market decides to e.g. raise the price and reduce production.
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6
Q

Why should Government care about competition?

A

Government intervention necessary at all? Self-cleaning of market not enough? (Chicago School)

In the old days, there were no competition rules in swiss law. book example

The governments should care because competition in free market economy is most efficient:
Fosters innovation
Most likely to increase national welfare
Free economy corresponds to free political system

Merger control to protect free market system
Mergers can improve competitiveness but can also have negative impact on competition
o If merged undertaking acquires market dominance (monopoly)
o Abuse of market dominance usually illegal
o Connection with Market dominance, but time different!

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7
Q

3 elements of modern competition law

A

3 common elements have evolved (international «standard»)

a) Anticompetitive agreements: cartels, vertical and horizontal
b) Abuse of dominant market position
c) Merger control: preventive control

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8
Q

Goals of competition law

A

General goal: securing competition

Sometimes additional elements
o Creation of common market (EU, China): in the EU the internal market is important; thus competition law used in order to create this full internal market. Same with China having such intentions.
o State aid control (EU), etc. = states not allowed to grant specific treatment to their companies in order to keep them alive

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9
Q

where is merger control mentioned in TFEU

A

o Merger control is not mentioned in the EU treaty, but being part of modern competition system, EU could organize it in the legislation

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10
Q

Competition law is international

A
Globalization
o	cross-border business
o	cross-border conduct
o	cross-border effects
o	HOWEVER, No global coordination! 

Specially: how to deal with multinational undertakings? E.g. Cartel created outside of Europe influencing competition in Europe? Commission can intervene by extra-territorial application of EU law
–> risks of conflicting decisions e.g. Honeywell

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11
Q

Goals and instruments of the EU competition law

A
Goals
o	Peace, 
o	economic prosperity, 
o	international trade
o	Ever closer Union (?)

Instruments
 Single market
 4 fundamental freedoms against state restrictions
 Competition law against private restrictions
 Direct applicable

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12
Q

I. Element: Anticompetitive Agreements

A

Art. 101 TFEU: all agreements between undertakings (decision concerted practices) which may affect the trade in MS and has an objective or effect of prevention or distortion of competition within internal market shall be automatically void
para 1: illegality
para 2: consequence - void
para 3: exceptions

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13
Q

Art. 101 application

A
  • Scope of application: Is this an agreement?
  • Trade between member states
  • Object or effect?
  • Escape clause: Exception?
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14
Q

per se violations of Art. 101

A

(a) directly or indirectly fix purchase or selling prices or any other trading conditions;
(b) limit or control production, markets, technical development, or investment;
(c) share markets or sources of supply;
(d) apply dissimilar conditions to equivalent transactions with other trading parties, thereby placing them at a competitive disadvantage;
(e) make the conclusion of contracts subject to acceptance by the other parties of supplementary obligations which, by their nature or according to commercial usage, have no connection with the subject of such contracts.

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15
Q

Exemptions art. 101 (3)

A
  • Which contributes to improving the production or distribution of goods or to promoting technical or economic progress, while allowing consumers a fair share of the resulting benefit, and which does not:
    a) Impose on the undertakings concerted restrictions which are not indispensable to the attainment of these objectives;
    b) Afford such undertakings the possibility of eliminating competition in respect of a substantial part of the products in question.
  • -> block exemption regulation!
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16
Q

How to know exactly what is legal and what is not under Art. 101?

A

Wording in Art. 101 III is very wide. Usually, cooperation with competitor is not possible. But if you use it together for e.g. research and development, because otherwise it would be too costly for individually. But then you have to use the results independently, free, and competitively. Then it is legal.

How to know exactly what is legal and what is not?
o Prior decision by Commission and Courts
o Block exemption regulations
Vertical agreements 330/2010
Automobil industry 461/2010
Spezialisierungsvereinbarungen (1218/2010)
Forschung und Entwicklung (1217/2010)
Technologietransfer (316/2014)

17
Q

Consten/Grundig

A

Consten/Grundig contracted to distribute its electronic goods in France, and appointed Consten SaRL as its exclusive distributor. Grundig guaranteed that no other wholesaler would be allowed to distribute in France, and that, for the purposes of the distribution of Grundig products, Consten was given sole authority to use the Grundig name and emblems which are registered in Germany and in other Member States

A third-party company, UNEF, bought Grundig products in Germany and began distributing »grey imports” into France, whereupon Consten and Grundig sought to prevent UNEF from doing so, claiming, inter alia, that UNEF was abusing Grundig’s copyright in its own trade name and logos.

The Commission viewed Consten’s and Grundig’s action against UNEF as an unlawful breach of Article 85 of the Treaty of Rome (now Art 101 of the TFEU), as it was important to ensure that competing parallel imports from one state to another were unhindered.

The case was referred to the European Court of Justice.

18
Q

KONE

A

elevator cartel
> Not relevant whether headquarter of the companies knew about this agreement
> Good compliance program as possible factor

19
Q

Typical cases on violations of Art 101

A
  • Price fixing agreement - most important
  • Geographical division agreement = distributing markets to different competitors
  • Agreement to limit output = if you decide to reduce the output, working less, price going up
  • Exclusive distribution agreement
20
Q

2nd element of competition law

A

abuse of dominant position ( Art. 102)
Any abuse by one or more undertakings of a dominant position within the internal market or in a substantial part of it shall be prohibited as incompatible with the internal market in so far as it may affect trade between Member States.

  • Difference to Art. 101: in 102, only one undertaking concerned

Art. 102 prohibits the abuse of a dominant position within the internal market. That means: It is not illegal for an undertaking to be in a dominant position. However, such undertakings have special responsibilities

21
Q

how to demonstrate violation of Art. 102

A
  1. first you must demonstrate that a company has a strong position in the market.
    Also, «Collective dominance»
  2. Once you have proven the dominance, you must show that the company has been acting unfairly because it would not otherwise do that if it would not be dominant in the market.
  • May affect: directly or indirectly, potential effect is enough
  • Substantial part of it: one EU MS is enough
22
Q

Relevant market

A

„relevant market “ = always for a specific market.
Defined by two ways: by the characteristics of the goods and the geographical scope

  1. Relevant market of goods – substitution
  2. Geographical relevant market – similar conditions: In which territory does competition take place with the two products by similar conditions?
23
Q

Why is the assessment of competition law bringin legal uncertainty for companies?

A

Specifically in definition terms, we depend on economists. This has brought over time certain tension in the application of competition provisions. Economist approach that we should go for more relevant restrictions and definitions. Application of law thus became less secure and certain. This was problem for legal security: companies do not know if they are violating competition law.

24
Q

defining dominant posititon

A
  1. relevant market (product characteristics, geographical market)

More than 50% of market share is very likely a dominant position, 40% likely
High market share can be justified: barriers to entry, market structure, countervailing buying power, Efficiency, Consumer benefit

25
Q

typical cases of art. 102 violations

A
  • Royalty rebates (Hoffmann-La Roche, 85/76)
  • Margin squeeze (Deutsche Telekom, T-271/03, Swisscom)
  • Excessive pricing (General Motors, 26/75)
  • Refusal to supply (Intel Corp, A3/2002/1380)
  • Tying and bundling (Tetra Pak, C-333/94P)
    Price Discrimination (United Brands, 27/76)
  • Predatory and below cost pricing (AKZO, C-62/86)
26
Q

3rd element of competition law

A

Merger control (Regulation 2004)
Creation of merger for legal basis was tried first with art. 102
However, this provision requires a dominant company
Also, it did not help with establishing pre-emptive control

Preventing mergers is important because “breaking” the company afterwards as they are too big is much more difficult

27
Q

Concentration

A

= Taking control over previously independent company

EU is using the term concentration - it means more than merger
- Broader notion
- Includes all acts in which one company takes control over another, previously independent company
- Taking control is the decisive term here
= Not only acquiring the whole company, but also acquiring majority of shares, being a dominant shareholder

Whenever we apply a specific merger provision, we need to check whether there is a concentration at stake. However, the notion is so wide that almost any case is considered concentration

28
Q

Merger process

A
  1. sign an agreement
  2. application to EC - No merger without clearance!
    –> 30 days to decide whether the case is critical or not
  3. if critical, 3 months investigation on if it “significantly impede effective competition”
    if yes - not allowed (or allowed under conditions)
  4. possibility to appeal
29
Q

goal of merge control

A

goal:

  • To prevent the creation of a new dominant player in the EU market
  • External growth different from internal growth

Critical question: when does a company become dominant?

  • Market share
  • Entry barriers
  • Dynamics of the relevant market products
  • Financial power
30
Q

who are under the merger control?

A

Merger control only for big companies
o Merger control is only for big corporations: usually if you are an SME you do not have to go through merger control
Here, turnover is important - Depending on yearly turnover
–> Tests
Art. 1 Section 2
or
Art. 1 Section 3

31
Q

one stop principle

A

One proceeding - one stop principle
o If national case, national merger proceeding
o If EU wide, Commission handles the case

32
Q

Nestle/Perrier

A

o wanted to buy a specific source
you take the turnover of nestle (tests)
they had to notify European commission
in that form, you also have to describe the relevant market
o Market definitions
Explanation of how Nestle saw the market definition, which was for them very big. Commission didn’t buy it
o Remedies
Conditions or obligations? Like selling other mineral waters
Eventually Nestle could buy Perrier since they complied with remedies

33
Q

Olympus Airways

A

FAILING COMPANY DEFENSE
o Two airlines in Greece wanted to merge
Commission denied because there would be only one company left in the country
o Same proposal again, but this time Olympus Airways was going to be bankrupt and exit the market

Saving jobs, finance, energy if the other company would take over Olympus since it will be dominant company anyways
o This is not merger decision that creates dominance, but it is a bankruptcy that makes the company dominant
o Commission accepted