Communication and Public Speaking Flashcards

1
Q

What is the importance of credibility and how do you achieve it?

A

Credibility gives the perception that the speaker is trustworthy.

How to Achieve: (credibility arises of logos, pathos, ethos)

1) initial credibility: the expertise and trustworthiness that listeners give a speaker before they even speak

2) derived credibility: the expertise and
trustworthiness that listeners give to a speaker as a result of the presentation

3) terminal credibility: the credibility of a speaker at the end of a presentation

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2
Q

Know and understand the 5 steps to Monroe’s motivated sequence.

A

1) attention: dramatic opening statement
2) need: evidence and reason
3) satisfaction: recommend a solution
4) visualization: increase listeners commitment to solution by visualization
5) action: make a direct appeal for listener to take action

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3
Q

Understand the difference between informative and persuasive speaking

A

1) informative is less controversial
2) informative want ppl to understand certain historical conditions, whereas persuasive wants ppl to believe a certain action is right or wrong
3) informative does not need as much supporting evidence
4) credibility is not as important in informative

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4
Q

What is the difference between inductive and deductive reasoning

A

Inductive reasoning: a form of reasoning that begins with specific instances and forms general conclusions based on them

Deductive reasoning: a form of reasoning in which a general premise followed by a specific claim establishes a conclusion

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5
Q

Ethos, logos, pathos. What are they and how are they used a persuasive speaking

A

Ethos: refers to the perceived personal character of the speaker
- how it is used: gives the speaker integrity, trustworthiness, goodwill, know what they are talking about, committed to topic

Pathos: refers to emotional reasons for attitudes, beliefs, or actions
- how it is used: to personalize the topic, and to appeal to the listeners needs and values

Logos: rational or logical proof
- how it is used: gives evidence to support the claim

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6
Q

What are transitions and why are they important

A

Transitions are words and sentences that connect ideas and main points in a speech so the listeners can follow a speaker.
These are important bc they signal the listeners that we are done talking about one idea and ready to move to the next

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7
Q

Know what the introduction to a speech should include

A

1) captures listeners attention
2) it presents clear thesis statements
3) enhances the speakers credibility
4) previews how the speech will be developed

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8
Q

Understand the variety of visual aids and the purpose of types of graphs

A

Variety: Visual aids consist of charts, crafts, photographs, transparencies, computer graphics, and physical objects

Visual aids can be used either to reinforce ideas presented verbally or to provide information

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9
Q

Know the five types of evidence useful in supporting an idea

A

1) statistic
2) examples
3) comparisons
4) quotations
5) visual aids

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10
Q

What are the three general purposes in public speaking?

What is the role of a thesis statement?

A

3 general purposes are informing, persuading, entertaining

Thesis: The main idea of the entire speech that captures the key message and a concise sentence that listeners can remember easily

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11
Q

Understand media literacy

A

The ability to understand and influence mass media and to access, analyze, evaluate, and respond to mass media and informed, critical ways

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