Communication Flashcards
the act or process of using words, sounds, signs, or behaviors to express or exchange information or to express your ideas, thoughts, feelings, etc., to
someone else
Communication
Two basic types of communication
Verbal and Non-Verbal Communication
Non-Verbal Communication
- Signs
- Symbols
- Colors
- Gestures
- Body Language
- Facial Expressions
Verbal Communication
- Oral
- Written
The ability to read, analyze, evaluate and produce communication in a variety of
media forms.
Media Literacy
The ability to recognize when information is needed and to locate, evaluate, effectively use and communicate
information in its various formats.
Information Literacy
The ability to use digital technology, communication tools or networks to locate, evaluate, use, and create
information.
Technology (Digital) Literacy
Berlo’s SMCR Model of Communication (1960)
Source, Message, Channel, Receiver
Under Source and Receiver
- Communication Skills
- Attitudes
- Knowledge
- Social System
- Culture
Under Message
- Content
- Element
- Treatment
- Structure
- Code
Under Channel
- Hearing
- Seeing
- Touching
- Smelling
- Tasting
10 Levels of intimacy in today’s communication
- Talking
- Video Chat
- Phone
- Letter
- IMessage
- Text Message
- Facebook Message
- Facebook Status
Media
• Communication tools.
- Internet
- Television
- Radio
- Magazines
- Newspapers
•data, knowledge derived from study, experience, or instruction, signals or symbols
• knowledge of specific events or situations
INFORMATION
It is the skill of the individual to communicate. For example, the ability to read, write, speak, listen etc.
Communication skill
This includes attitudes towards the audience, subject and towards oneself. For example, for the student, the attitude is to learn more and for teachers, it is to help teach.
Attitude
Communicating also means that the person needs to be knowledgeable about the subject or topic. For e.g. a teacher needs to know about the subject in detail that he or she teaches so that they can communicate properly such that the students understand here.
Knowledge
The social system includes the various aspects of society like values, beliefs, culture, religion and a general understanding of society. It is where the communication takes place.
Social System
Culture of a particular society also comes under the social system.
According to this model, people can communicate only if the above requirements are met in the proper or adequate proportion.
Culture
The sender of the message, from where the message originates, is referred to as the encoder. So the source encodes the message here.
Encoder
The body of a message, from the beginning to the end, comprises its content. For example, whatever the class teacher teaches in the class, from beginning to end, is the content of the message.
Message Content / Content
It includes various things like language, gestures, body language, etc. They constitute all the elements of a particular message. Any content is accompanied by some elements.
Elements
It refers to the packing of the message and the way in which the message is conveyed or the way in which it is passed on or delivered.
Treatment
The structure of the message refers to how it is arranged; the way people structure the message into various parts.
Structure
The code of the message refers to the means through which it is sent and in what form. It could be, for example, language, body language, gestures, music, etc. Even culture is a code. Through this, people give and receive messages and communication takes place.
Code
It refers to the five sense organs.
Channel
The use of ears to receive the message. For example, orally transmitted messages, interpersonal communication etc.
Hearing
Visual channels, for example, Watching television so the message is conveyed through the scene/film.
Seeing
The sense of touch can be used as a channel to communicate. For example, we touch, buy food, hugging our loved ones,etc.
Touching
Smell also can be a channel to communicate. For example, perfumes, food, fragrances etc. Charred smell communicates something is burning. People can deduct which food is being cooked by its smell etc.
Smelling
The tongue is a muscular organ used in the act of eat and taste food. For example, while a food is being shared, the communication can happen regarding its taste.
Tasting
The person who receives the message and decodes it is referred to a decoder.
Decoder
The receiver needs to think all the contents and elements of the source, so as to communicate/responds to sender effectively.;
Receiver
