Commerce - Factors Affecting Consumer Choice

Question 1

Customer Service

Answer 1

Good service makes you feel valued as a customer and makes you want to shop there more

Question 2

Price

Answer 2

Customers want the best value for money and will shop at places that offer that.

Question 3

Convenience

Answer 3

Customers want shopping to be hassle free so travelling time and accessibility of shops will contribute to this

Question 4

Gender

Answer 4

For example men may want drills or gym equipment and women want makeup

Question 5

Age

Answer 5

For example a baby may want toys and teen a phone

Question 6

Disposable income

Answer 6

A buyer that has a higher disposable income is more likely to buy luxury items

Question 7

Environmental

Answer 7

More people are becoming more environmentally aware so buyers may want to be more eco friendly when shopping

Question 8

Social Media

Answer 8

Many people want what influencers on social media have, therefore basing their purchases off of that

Question 9

Cultural

Answer 9

Cultural beliefs and principles affect what people want to buy

Question 10

Marketing & Ads

Answer 10

Ads can persuade you to buy by using visual pricing, international language, brick and mortar or urgency tricks