Comm Chapter 1 Flashcards

0
Q

What is communications?

A

The study of the transfer of data

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1
Q

What is communication ?

A

The study of the transfer of meaning

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2
Q

Technologically mediated communication

A

Human communication that uses mechanical or electronic means to transfer meaning

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3
Q

Meta-communication

A

Communication about communication and communications

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4
Q

Priestleys Paradox

A

The more we elaborate our means of communication, the less we actually communicate

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5
Q

Dataholic

A

A person who is emotionally dependent on communications systems such as mobile phones and the internet

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6
Q

Lasswells model of communication

A

Who, what, channel, whom, effect
Linear
One way comm

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7
Q

Sender-message-receiver (smr) model

Shannon and weaver

A

A model showing a one-way path or pattern of communication

Linear

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8
Q

Communication Breakdown

A

A misunderstanding or failure to communicate

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9
Q

Communication Success

A

Achievement of understanding between interacting individuals and groups

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10
Q

Berlo’s SMCR model

A

Source message channel receiver

One way in flow

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11
Q

Lievrou and Finns communication systems model

A

Control, involvement and temporality

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12
Q

Foulgers ecological model of comm

A

Creators , messages, receivers

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13
Q

Encoding

A

Qualitatively transforming or masking a message in some way

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14
Q

Decoding

A

Qualitatively transforming or converting a message from a coded form into a plain form

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15
Q

Pre-editing

A

Consciously or unconsciously choosing to quantitatively transform or limit the content of a message before it is sent

16
Q

Editing

A

Consciously or unconsciously choosing to quantitatively transform or limit the content of a message after it is received

17
Q

Noise

A

Anything that interferes with or distorts a message, or creates barriers to communication

18
Q

Feedback

A

Response from message recipient, turning one -way comm into two-way comm

19
Q

Channel

A

The medium or means of sending messages

20
Q

Mediated communication

A

Communication that takes place by means of a technological channel

21
Q

Synchronous communication

A

Communication that is sent and received at virtually the same time -

22
Q

Asynchronous communication

A

Communication that is sent at one time and received at another time

23
Q

Dyad

A

A group of two people

24
Q

Lean medium

A

A medium that conveys little detailed information beyond the main message

25
Q

Rich medium

A

A medium that conveys a range of verbal and nonverbal information, including colour, auditory and visual elements

26
Q

Memos

Strength and weakness :

A

Strength: provide hard copy documentation of event and situations
Can ensure the same message reaches everyone

Weakness: if sent too frequently will not be read or taken seriously
Slower than email

27
Q

Reinforcement

A

Sending the same

Message through different channels

28
Q

Channel suitability

A

Matching the channel to the message and the receiver, audience or target

29
Q

Variation

A

The possible tendency of the media or message processes to vary or transform or change the content of a message

30
Q

Preferences

A

The inclination or bias towards one particular comm channel rather than another

31
Q

Message termination and failure

A

When messages are terminal and when there is no reciprocal response from the message receiver switching into the role of a message sender