Coffee Master Flashcards

1
Q

Starbucks opens its first store in Seattle’s Pike Place Market in what year?

A

1971

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2
Q

These beans thrive at the highest elevation coffee trees can grow (3,000-6,000 ft.)

A

Arabica

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3
Q

These beans grow bigger and faster, though less dense, they are easier to cultivate and more resistant to disease

A

Robusta

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4
Q

Coffee trees grow in the equatorial band between …

A

The tropics of Cancer and Capricorn (“The Coffee Belt”)

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5
Q

This growing region offers well-balanced flavors of cocoa or nuts, as well as a crisp, bright acidity

A

Latin America

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6
Q

Starbucks primarily purchases washed coffees from this region that often have floral and citrus characteristics

A

Africa/Arabia

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7
Q

Most coffees from this region are known for full body and spicy flavors they may also have balanced acidity and herbal notes

A

Asia/Pacific

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8
Q

These species of coffee trees are the original purebreds, the ancestors of all coffee trees

A

Bourbon and Typica

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9
Q

The formation of coffee cherries follow this 3-step, 9-month plant life cycle:

A

Flowering, ripening and harvesting

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10
Q

In this processing method, during fermentation, mucilage is dissolved in large tanks resulting in a cleaner bean and a more acidic flavor in the cup

A

Washed Processing

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11
Q

This processing method includes partial drying and no fermentation results in coffees with herbal, earthy flavors and big body

A

Semi-washed Processing

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12
Q

Unique to this processing method is the absence of water

A

Natural Processing

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13
Q

Which coffees distinctly use the natural processing method?

A

*Ethiopia, Brazil and Yemen

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14
Q

Our commitment to doing business in ways that are good for people and the planet. Using strategic initiatives to ensure our business is a positive force, from community service, water reduction, protecting water sources, green buildings, and our focus on climate change

A

Starbucks Shared Planet

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15
Q

We source Starbucks coffee from the following kinds of farming organizations…

A

Smallholder Farms, cooperatives, estates, and exporters

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16
Q

Ethically sourced and responsibly grown coffee means we help ensure: (3)

A

Transparency, good labor standards, low-environmental impact

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17
Q

Transparency ($)

A

The price we pay goes directly to the farmers

18
Q

Good Labor Standards

A

Farmers meet/exceed labor practices for paying defined minimum wage standards, no child or slave labor and providing healthy working conditions

19
Q

Low-Environmental Impact

A

Improve bio-diversity of farms by reducing/eliminating the use of pesticides and protecting water sources

20
Q

Four fundamentals of C.A.F.E. Practices

A
  1. Product Quality
  2. Economic Accountability
  3. Social Responsibility
  4. Environmental Leadership
21
Q

Product Quality

A

All coffee must meet Starbucks standards of high-quality arabica coffee

22
Q

Economic Accountability

A

Transparency in which providers must submit evidence of payments made for green coffee throughout the supply chain

23
Q

Social Responsibility

A

Measures must be in place that promote safe, fair and humane working conditions

24
Q

Environmental Leadership

A

In growing and processing coffee, measures must be in place for managing waste, protecting water quality, conserving water and energy, preserving biodiversity and reducing agrochemical use

25
Q

To empower smallholder farmers belonging to cooperatives to invest in their farms and communities, protect the environment, and develop the business skills necessary to compete in the global marketplace

A

FairTrade (Fair Trade)

26
Q

Since 2003, Starbucks has teamed with this institute which engage people worldwide in scientific field research and education to promote action necessary for sustainable environment

A

Earthwatch

27
Q

Responsible for global purchasing of green coffee beans based on forecast numbers provided by the GCQ team

A

Starbucks Coffee Trading Company (SCTC)

28
Q

Manages recipes and product development, defines quality standards and determines global business needs

A

Green Coffee Quality (GCQ)

29
Q

On-the-ground resources for farmers in origin countries and ensure that Starbucks has a sustainable supply of high-quality arabica beans

A

Farmer Support Center (FSC)

30
Q

Softer density and semi-washed processing lend to this _____, where green coffee is stored in a warehouse for 3-5 years in order to further develop its flavor

A

Aged coffee

31
Q

The most common, decaffeinating method, uses methylene chloride to extract caffeine

A

Direct contact method

32
Q

Green beans soak in warm water to create “flavor-charged water” and then running water through a carbon filter that captures caffeine molecules

A

SWISS WATER process method

33
Q

Uses carbon dioxide and ultrapure water to gently remove caffeine

A

Natural decaffeination process

34
Q

Intense heat triggers a complex chemical reaction within the bean - sugars and starches are transformed into precious oils that give coffee its rich flavor and aroma

A

Roasting

35
Q

These recipes call for blending green coffee and roasting it all together in order to focus on a single roast expression

A

Pre-roast blends

36
Q

Feature multiple roast expressions in the final coffee

A

Post-roast blends

37
Q

In a pulled shot of espresso, the crema consists of this - hence the aroma

A

Emulsified oils

38
Q

In a pulled shot of espresso, the visible solids are called tiger stripings, they contribute to the

A

Flavor and body

39
Q

Primary components of milk are:

A

Sugar, fat and protein

40
Q

In packaging, the FlavorLock valve is critical for

A

Freshness