coding, capacity and duration Flashcards
what is coding
coding is how info is changed or stored in memory - differs depending on the memory store
what is capacity
capacity is how much info can be held in memory at any one time
what is duration
duration is how long info can be held in memory
how many types of memory are there
2
what are the 2 types of memory
short term memory
long term memory
define short term memory
short term memory is used for immediate events and things that have only just happened
define long term memory
long term memory is used for things that happened in the past e.g. holiday when i was seven
what are the different ways memory can be coded
- visually (picture)
- acoustically (sound)
- semantically (meaning)
how is the short term memory coded
information is mainly coded acoustically (through sound)
what is the capacity of short term memory
5-9 items
how long can info be kept within short term memory
18-30 seconds
how is long term memory coded
information is mainly coded semantically (through meaning)
what is the capacity of long term memory
unlimited
how long can information stay within long term memory
unlimited duration
who did research into capacity (2 individuals)
- jacobs
- miller