Classifying a business: geographical spread Flashcards
1
Q
What is geographical spread?
A
geographical spread is the presence of a business and the range of its products across a suburb, city, state or country or the globe.
2
Q
What are the geographical classifications?
A
local, national and global.
3
Q
what is a local business?
A
local business has a very restricted geographical spread; it serves the surrounding area.
4
Q
what is a national business?
A
national business is one that operates within just one country.
5
Q
what is a global business?
A
multinational corporation is a large company that has branches in many different countries.
6
Q
Why do businesses spread?
A
Increase sales
Ability to increase profit
Increases market share
Global consumers