Chp. 10 (Vocab Quiz #1) Flashcards

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0
Q

Phoneme

A

The smallest distinctive sound unit

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1
Q

Cognition

A

Thinking, knowing, remembering, & communicating

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2
Q

Algorithm

A

Logical rule or procedure

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3
Q

Anchoring Heuristics

A

Insufficient adjustment from an original starting value

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4
Q

Audience Design

A

Process of shaping a message

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5
Q

Automatic Processess

A

Process that doesn’t require attention

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6
Q

Availability Heuristic

A

Estimating the likelihood of events

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7
Q

Babbling Stage

A

Infant utters various sounds

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8
Q

Belief Bias

A

Ones preexisting beliefs to distort logical reasoning

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9
Q

Belief Perseverance

A

Clinging to ones initial conceptions

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10
Q

Cognitive Processes

A

Perception, memory, language perception, problem solving, & abstract thinking

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11
Q

Cognitive Psychology

A

Study of higher mental problems

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12
Q

Cognitive Science

A

Study of the approach systems & processes

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13
Q

Concept

A

Mental grouping of similar objects, events, ideas, or people

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14
Q

Confirmation Bias

A

Search for info that confirms ones preconceptions

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15
Q

Controlled Processes

A

Process that requires attention

16
Q

Decision Aversion

A

Tendency to avoid decision making

17
Q

Decision making

A

Choosing between alternatives

18
Q

Deductive reasoning

A

Draws a conclusion intended to follow logically

19
Q

Belief-Bias Effect

A

Distort by influencing one to accept invalid arguments

20
Q

Fixed Set

A

Inability to see a problem from a new perspective

21
Q

Framing

A

Way an issue is posed

22
Q

Functional Fixedness

A

Think of things only in terms of their usual functions

23
Q

Grammar

A

Enables us to communicate w/& understand others

24
Q

Heuristic

A

Allows us to make judgements & solve problems efficiently