choosing a research method PET Flashcards
Primary data
Information collected by sociologists themselves for their own purposes. These purposes may be to obtain a first hand ‘picture’ of group or society
Methods for gathering primary data
Social surveys - asking people questions in a written questionnaire or interview Participant observation - the sociologists join in with the activities of the group they’re studying Experiments - field experiments and the comparative method
Secondary data
Information that has been collected or created by someone else for their own purposes, but which the sociologist can then use
Sources of secondary data
Official statistics - produced by the government (eg education, crime, divorce and unemployment) as well as other statistics produced by charities, business, churches and other organisationsDocuments - letters, emails, diaries, photographs, official reports, novels, newspapers, the internet and tv
Primary data dis/advantages
ADV - Sociologists may be able to gather precisely the information they need to test their hypothesis DISADV - can be costly and time consuming
Secondary data dis/advantages
ADV - quick and cheaper way of doing researchDISADV - may not provide exact information that sociologists need
Practical issues - time and money
Large scale surveys may employ dozens of interviewers and data in putting stuff and cost a lot of money. A small scale project involving a lone researcher using participant observation may be cheaper to carry out but it can take several years to complete. Research institutes, businesses and other organisations that provide funding for research may require the results to be in a particular form - eg a government department funding research into educational achievement may have targets to pass notes and so require quantitive data to see if these targets are being achieved
Practical issues - skills and characteristics of the researcher
Each sociologist possesses different personal skills and this may affect their ability to use different methods. Not all sociologist is have these qualities and so some may have some difficulty using these methods
Practical issues - subject matter
It may be harder to study a particular subject or group by one method than by another
Practical issues - research opportunity
Sometimes the opportunity to carry out research occurs unexpectedly and means it’s not possible to use structured methods such as questionnaires
Ethical issues - informed consent
Research participants should be offered the right to refuse to be involved. The researcher should also tell them about all relevant aspects of the research so they can make a fully informed decision. Consent should be obtained before research begins, and if the study is lengthy, again at intervals throughout the process
Ethical issues - physical and psychological harm
Researchers need to be aware of the possible effects of their work on those they study. These could include police intervention, harm to employment prospects, social exclusion and psychological damage. Wherever possible, researchers should anticipate and prevent such harm - special care should be taken where research participants are particularly vulnerable because of their age, disability or physical mental health - the researchers identity and research purpose are hidden from the people being studied (COVERT)
Ethical issues - confidentiality and privacy
Researchers should keep the identity of research participants secret in order to help to prevent possible negative side effects on them. Researchers should also respect their privacy. Personal information concerning research participants should be kept confidential
Theoretical issues - qualitative
Interpretism - deeper insight into human behaviour Micro - in depth, small scale research into individuals Validity - produces a true or genuine picture of what something is like
Theoretical issues - quantitative
Positivism - studies society using similar techniques to natural sciences Macro - focuses on large numbers of people and the structure of society as a whole rather than individuals Representatives - does the group of people being studied represent wider society - more likely in a large scale study Reliability - a reliable method is one which can be repeated by another researcher and given the same result