Characteristics of monopolistically competitive firm Flashcards

1
Q

Characteristics

A
  • large no. of sellers
  • product differentiation
  • no barriers to entry and exit
  • imperfect knowledge
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2
Q

Large no. of sellers

A
  • ensures keen competition
  • all small firms
  • produce small share of total mkt supply (like PC firm)
  • has some control over px due to product differentiation (ie. diff flavours)
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3
Q

Product differentiation

A
  • ie. packaging, brand name, taste
  • real or imaginary
  • real: pdt design, quality
  • imaginary: packaging, branding
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4
Q

No barriers to entry and exit

A
  • FOP are mobile
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5
Q

Imperfect knowledge of mkt

A
  • consumers dont know how px are determined
  • potential competitors no perfect knowledge of tech or skills required to produce and sell
  • firms able to max profits, but weaker due to close sub
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